List of Promos.Gt Customers
PROMOS Consult
Rungestraße 19,
Berlin, 10179,
Germany
Berlin, 10179,
Germany
49 30 2431170
Professional Services
270
$37M
Since 2010, our global team of researchers has been studying Promos.Gt customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Promos.Gt for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Promos.Gt for Marketing Automation include: Vonovia, a Germany based Construction and Real Estate organisation with 11999 employees and revenues of $5.61 billion, TAG Immobilien, a Germany based Construction and Real Estate organisation with 1910 employees and revenues of $672.0 million, Nassauische Heimstätte Wohnungs- und Entwicklungsgesellschaft mbH, a Germany based Construction and Real Estate organisation with 750 employees and revenues of $300.0 million, HOWOGE Housing Association mbH, a Germany based Construction and Real Estate organisation with 750 employees and revenues of $280.0 million, LWB Verwaltungsgesellschaft mbH, a Germany based Construction and Real Estate organisation with 443 employees and revenues of $200.0 million and many others.
Contact us if you need a completed and verified list of companies using Promos.Gt, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the ERP Services and Operations software purchases.
The Promos.Gt customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of ERP Services and Operations software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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HOWOGE Housing Association mbH | Construction and Real Estate | 750 | $280M | Germany | Promos | Promos.Gt | Marketing Automation | 2016 | n/a |
In 2016, HOWOGE Housing Association mbH implemented Promos.Gt. Promos.Gt is listed in the Marketing Automation category and is described by PROMOS consult as a SAP-based ERP solution custom-built for housing companies, intended to support housing stock management and administrative processes.
The Promos.Gt deployment focused on marketing automation capabilities common to the category, including tenant communication automation, campaign management, contact segmentation, and workflow orchestration for outreach and service notifications. Promos.Gt is referenced by name in project communications, and configuration work emphasized tenant lifecycle messaging, template-driven communications, and rule-based automation to reduce manual administrative effort.
Promos.Gt deployment was planned to operate alongside a SAP-based ERP platform, reflecting PROMOS consult commentary about providing a SAP-based ERP in support of housing management. The implementation narrative indicates the Marketing Automation functions were intended to integrate operational tenant and asset data with ERP-held records, enabling coordinated communication workflows that align with property management processes.
Governance and rollout emphasized cross-functional coverage for property management and administrative teams within HOWOGE, aligning marketing automation workflows with operational procedures. PROMOS consult explicitly framed the project as enabling more efficient and cheaper management of large housing stocks, a stated outcome of the Promos.Gt implementation.
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LWB Verwaltungsgesellschaft mbH | Construction and Real Estate | 443 | $200M | Germany | Promos | Promos.Gt | Marketing Automation | 2018 | n/a |
In 2018, LWB Verwaltungsgesellschaft mbH implemented Promos.Gt as its Marketing Automation application to support property management, owner servicing, and financial administration. The deployment used Promos.Gt, a property manager software ERP built on SAP, developed in cooperation with the parent company by PROMOS Consult Projektmanagement, Organization und Service GmbH, and configured for continuous adaptation to digital property management requirements.
Promos.Gt was configured to centralize property administration and financial workflows, including administrative mandate account management, SAP-supported payment transaction processing, and security deposit handling. Functional modules implemented include property administration, financial accounting, and payment orchestration, aligned with typical property management ERP capabilities and adapted to LWB operational processes.
Integrations documented in the implementation include SAP platform integration for transaction processing and direct banking operations with Aareal Bank AG, Leipzig, where business accounts and dedicated mandate accounts are maintained. The system architecture supports segregated accounts per administrative mandate and the investment of security deposits, with Aareal Bank AG deposits secured under statutory and industry deposit guarantee arrangements.
Governance and rollout emphasized ongoing cooperation with PROMOS Consult for continuous configuration and a networked operating model involving competent business partners to deliver comprehensive owner services. Operational scope encompasses property management departments and owner-facing services within LWB, with processes and system configuration governed for ongoing digital adaptation.
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Nassauische Heimstätte Wohnungs- und Entwicklungsgesellschaft mbH | Construction and Real Estate | 750 | $300M | Germany | Promos | Promos.Gt | Marketing Automation | 2014 | n/a |
In 2014, Nassauische Heimstätte Wohnungs- und Entwicklungsgesellschaft mbH implemented Promos.Gt, a Marketing Automation application. The engagement referenced PROMOS.REC practices where relevant employees who would be permanently responsible for the MIS were involved at an early stage, and those employees can now create reports and make adjustments in the system independently.
Promos.Gt was deployed to provide Marketing Automation capabilities with emphasis on campaign orchestration, centralized MIS reporting, and configurable report templates, aligning with marketing and tenant communication functions. Configuration and rollout prioritized user enablement and operational ownership, with trained MIS owners and administrators given authority to manage report definitions, data views, and routine adjustments, and governance was structured to transfer ongoing configuration and reporting responsibilities to internal staff.
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TAG Immobilien | Construction and Real Estate | 1910 | $672M | Germany | Promos | Promos.Gt | Marketing Automation | 2017 | n/a |
In 2017 TAG Immobilien implemented Promos.Gt as a Marketing Automation application. Promos.Gt is a generic template for using SAP in real estate and facility management and at TAG it was provisioned to bridge marketing orchestration with SAP-based property and facility master data.
The implementation focused on marketing automation capabilities typical to the category, including campaign orchestration, tenant and prospect communication templates, segmentation driven by property and lease attributes, and automation of lead-to-leasing workflows. Promos.Gt was configured to leverage SAP record structures so marketing rules and segmentation used canonical property, lease, and tenant fields.
Integration work centered on synchronizing Promos.Gt with TAGs SAP real estate and facility management landscape, using SAP master data for tenants, portfolios, and lease terms to maintain a single source of truth for customer and asset attributes. Operational coverage included marketing, leasing, property management, and facility management functions, where Promos.Gt supplied automated messaging and workflow triggers tied to SAP events and data changes.
Governance emphasized alignment between campaign governance and SAP data governance, with configuration controls applied to templates and segmentation logic to ensure consistency with SAP dictionaries. Rollout and operationalization prioritized cross-functional process coordination between marketing and property operations teams, and the technical architecture preserved SAP as the authoritative data layer while Promos.Gt handled marketing orchestration and tenant engagement workflows.
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Vonovia | Construction and Real Estate | 11999 | $5.6B | Germany | Promos | Promos.Gt | Marketing Automation | 2014 | n/a |
In 2014, Vonovia implemented Promos.Gt as part of a pilot project with PROMOS that placed tablets and the easysquare mobile app into the hands of property managers. The pilot positioned Promos.Gt to extend Marketing Automation capabilities into field operations, orienting the application toward tenant engagement and on-site task orchestration for housing developments.
Promos.Gt was configured to support mobile inspections and checklist management for hallways and play areas, supervision of apartment change workflows, and management of tenant requests such as noise complaints and decluttering of entrance areas. Functional configuration focused on mobile-first inspection modules, workflow automation for task assignment and status tracking, and documentation features that align property manager activities with management and receivables functions.
The deployment scope concentrated on property management teams and on-site project managers across Vonovia housing developments, using tablets and the easysquare mobile app as the primary access and execution tools. Vonovia Promos.Gt Marketing Automation centralized tenant communications and task orchestration within the application rather than relying on manual notifications and paper processes, while operational coverage remained targeted at tenant services, property operations, and receivables management.
Governance began with the controlled 2014 pilot and moved to standardized mobile workflows and role based task ownership for property managers, embedding application driven procedures into daily routines. The procedure followed by property managers has changed considerably since the pilot, with Promos.Gt and the easysquare mobile app becoming the principal instruments for field documentation, tenant engagement and operational coordination.
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FAQ - APPS RUN THE WORLD Promos.Gt Coverage
Promos.Gt is a Marketing Automation solution from Promos.
Companies worldwide use Promos.Gt, from small firms to large enterprises across 21+ industries.
Organizations such as Vonovia, TAG Immobilien, Nassauische Heimstätte Wohnungs- und Entwicklungsgesellschaft mbH, HOWOGE Housing Association mbH and LWB Verwaltungsgesellschaft mbH are recorded users of
Promos.Gt for Marketing Automation.
Companies using Promos.Gt are most concentrated in Construction and Real Estate, with adoption spanning over 21 industries.
Companies using Promos.Gt are most concentrated in Germany, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Promos.Gt across Americas, EMEA, and APAC.
Companies using Promos.Gt range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 60%, large organizations with 1,001-10,000 employees - 20%, and global enterprises with 10,000+ employees - 20%.
Customers of Promos.Gt include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Promos.Gt customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.