List of Reef.ai Platform Customers
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United States
Since 2010, our global team of researchers has been studying Reef.ai Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Reef.ai Platform for Customer Engagement, Customer Analytics, Customer Identification from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Reef.ai Platform for Customer Engagement, Customer Analytics, Customer Identification include: Braze, a United States based Professional Services organisation with 1699 employees and revenues of $472.0 million, FourKites, a United States based Professional Services organisation with 600 employees and revenues of $139.0 million, Matterport, a United States based Professional Services organisation with 590 employees and revenues of $136.0 million and many others.
Contact us if you need a completed and verified list of companies using Reef.ai Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Reef.ai Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Braze | Professional Services | 1699 | $472M | United States | Reef.ai | Reef.ai Platform | Customer Engagement,Customer Analytics,Customer Identification | 2023 | n/a | In 2023 Braze implemented the Reef.ai Platform for Customer Engagement,Customer Analytics,Customer Identification to support its Customer Success and Growth teams in the United States. The deployment delivered predictive churn scoring, explainable action-oriented recommendations, and playbook tracking that identified customer risk up to nine months before renewal dates and surfaced a $5M plus ARR expansion opportunity. Reef.ai Platform is explicitly used for customer scoring, recommendation generation, and operational playbook monitoring within Braze’s retention and expansion processes. The implementation centered on three functional capabilities. The customer scoring module produced predictive churn and health scores, the recommendation engine generated explainable, action-oriented next best actions for account managers, and the playbook tracking capability provided workflow instrumentation to record execution of recommended interventions. These modules align with Customer Engagement,Customer Analytics,Customer Identification functional terminology and support standard scoring and orchestration workflows used by success organizations. Operational coverage was scoped to Braze’s Customer Success and Growth organizations in the United States, where Reef.ai Platform outputs were embedded into day to day account monitoring and renewal planning. The platform’s explainability features were used to surface reasons behind risk signals and recommended plays, supporting decisioning by customer facing teams and informing renewal prioritization and expansion outreach. Governance and process changes included formalizing a scoring cadence and playbook adoption tracking to ensure recommendations converted to actions, and instrumenting play execution for ongoing review by Success and Growth leadership. The case materials report explicit retention and expansion outcomes, with risk detection up to nine months before renewals and a named $5M plus ARR opportunity, indicating the platform was operationalized into both alerting and play execution workflows. | |
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FourKites | Professional Services | 600 | $139M | United States | Reef.ai | Reef.ai Platform | Customer Engagement,Customer Analytics,Customer Identification | 2024 | n/a | In 2024 FourKites implemented the Reef.ai Platform to support Customer Engagement,Customer Analytics,Customer Identification and to instrument outcome based customer scoring across Customer Success and Revenue processes in the United States. The Reef.ai Platform is cited on the vendor trusted by listing for FourKites and is described as providing scoring and playbook capabilities that feed renewal prioritization and expansion targeting for the company. The implementation centered on Reef.ai’s outcome based customer scoring module and playbook driven notifications for renewals and upsell motions. Configuration work focused on constructing score thresholds and automated notification triggers, embedding score outputs into operational playbooks that CSMs and revenue teams use to prioritize accounts and initiate renewal or expansion actions. Operational coverage targeted Customer Success and Revenue functions within FourKites in the United States, with the Reef.ai Platform consuming customer health signals, contract status and usage indicators to produce actionable scores. The deployment was structured to surface prioritized lists and playbook prompts to downstream workflows used by account teams, aligning scoring outputs with renewal and expansion cadence. Governance and operationalization included establishing score calibration and model review cycles together with playbook ownership to ensure consistent renewal prioritization and escalation paths. FourKites’ use of the Reef.ai Platform therefore centralized scoring driven decisioning for renewals and expansion targeting while embedding playbook notifications into existing customer engagement workflows. | |
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Matterport | Professional Services | 590 | $136M | United States | Reef.ai | Reef.ai Platform | Customer Engagement,Customer Analytics,Customer Identification | 2024 | n/a | In 2024, Matterport deployed the Reef.ai Platform to support CRM and Customer Success analytics in the United States. The deployment is aligned with the Customer Engagement,Customer Analytics,Customer Identification category and is listed on the vendor site, indicating use of Reef.ai Platform capabilities such as outcome-based scoring, automated playbooks, and ROI reporting. Implementation scope centers on Customer Engagement and Customer Analytics workflows for net retention analysis and customer identification, with the Reef.ai Platform inferred to operationalize outcome-based scoring models, playbook orchestration, and ROI reporting modules. Configuration is described in terms consistent with the platform category, including customer segmentation, cohort analytics, churn risk scoring, and playbook-triggered workflow activation that feed into CRM and customer success systems. Operational coverage is focused on United States customer success and account management functions rather than enterprise financial or HR domains. Governance signals emphasize score governance and playbook lifecycle management, with configuration of outcome definitions and ROI reporting templates to align analytics with net retention objectives. The vendor listing for Matterport does not include a public case study or named third party integrations, so specific integration endpoints and rollout metrics are not publicly specified on the Reef.ai content page. |
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