List of Retail Directions Loyalty and Promotions Customers
Mulgrave, 3170, VIC,
Australia
Since 2010, our global team of researchers has been studying Retail Directions Loyalty and Promotions customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Retail Directions Loyalty and Promotions for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Retail Directions Loyalty and Promotions for Customer Loyalty include: Cotton On Clothing, a Australia based Retail organisation with 22000 employees and revenues of $1.47 billion, Betts Australia, a Australia based Retail organisation with 1000 employees and revenues of $70.0 million and many others.
Contact us if you need a completed and verified list of companies using Retail Directions Loyalty and Promotions, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Retail Directions Loyalty and Promotions customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
Apply Filters For Customers
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Betts Australia | Retail | 1000 | $70M | Australia | Retail Directions | Retail Directions Loyalty and Promotions | Customer Loyalty | 1998 | n/a | In 1998 Betts Australia implemented Retail Directions Loyalty and Promotions as part of its Retail Directions retail platform to support retail operations and CRM across its Australian stores. The deployment has been embedded alongside point of sale inventory and e-commerce functions since the initial rollout, establishing a persistent platform footprint in store operations and online merchandising. Retail Directions Loyalty and Promotions was configured to leverage unified customer profiles and point of sale integration, using standard Customer Loyalty capabilities such as member identification at POS, accrual and redemption workflows, and promotional rule orchestration. Configuration work focused on aligning customer master records with transactional POS data and catalog driven promotions to support coordinated in-store and online campaigns. Integrations were implemented between the loyalty and promotions capability and core retail subsystems, specifically point of sale, inventory control, and the e-commerce storefront that Retail Directions also supported. The platform underpinned Betts Australia retail operations and CRM, and it provided the customer data and promotional control that enabled a successful webstore relaunch that went live in 2016. Governance centered on centralized customer data and promotion rule management to ensure consistent treatment of loyalty across channels, with process changes concentrated in store operations and marketing execution. The implementation emphasized unified customer linking and promotion lifecycle control to operationalize Customer Loyalty across Betts Australia retail and digital touchpoints. | |
 |
Cotton On Clothing | Retail | 22000 | $1.5B | Australia | Retail Directions | Retail Directions Loyalty and Promotions | Customer Loyalty | 2018 | n/a | In 2018, Cotton On Group deployed Retail Directions Loyalty and Promotions, a Customer Loyalty solution, to launch its global Perks loyalty programme across multiple brands and channels. The deployment targeted CRM and marketing workflows to centralize membership enrollment, campaign execution and customer communications across online and in store channels in Australia and internationally. Implementation used Retail Directions' unified retail platform to provide member management, loyalty points and promotions orchestration capabilities alongside analytics for customer segmentation and engagement. Retail Directions reports the programme scaled rapidly, achieving over six million members within approximately 15 months after go live. The Retail Directions Loyalty and Promotions application was configured to support cross brand enrolment and consolidated customer records for marketing activation. Operational rollout covered multiple Cotton On Group brands and regional markets, aligning CRM ownership and marketing governance to drive consistent program rules and offers. The configuration emphasized omnichannel engagement and consolidated customer insight to enable coordinated promotions across digital and physical touch points. Governance changes focused on centralizing loyalty program rules and data access for brand marketing teams. |
Buyer Intent: Companies Evaluating Retail Directions Loyalty and Promotions
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
|---|---|---|---|---|---|---|---|---|
| No data found | ||||||||