List of SABRE Automation Hub Customers
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Since 2010, our global team of researchers has been studying SABRE Automation Hub customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SABRE Automation Hub for Robotic Process Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SABRE Automation Hub for Robotic Process Automation include: Kilroy Denmark, a Denmark based Leisure and Hospitality organisation with 98 employees and revenues of $218.0 million, Kyvernitis Travel Group, a Greece based Professional Services organisation with 120 employees and revenues of $10.0 million, ISON Travel, a United Kingdom based Professional Services organisation with 60 employees and revenues of $9.0 million and many others.
Contact us if you need a completed and verified list of companies using SABRE Automation Hub, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The SABRE Automation Hub customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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ISON Travel | Professional Services | 60 | $9M | United Kingdom | SABRE | SABRE Automation Hub | Robotic Process Automation | 2024 | n/a |
In 2024 ISON Travel implemented SABRE Automation Hub as part of a multi year agreement with Sabre alongside Sabre Red 360 to support its global expansion and to automate routine booking and post booking processes, the deployment aligns with the Robotic Process Automation category. The project was scoped to address increased demand in the United Kingdom and United States as ISON Travel scales operations and centralizes repetitive workflows to free agent time and stabilize service delivery during growth.
The SABRE Automation Hub implementation focuses on PNR management, booking servicing and schedule change handling, with automation workflows built to handle PNR retrieval, automated update sequences, rebooking orchestration and standard exception handling. Configuration emphasized rule driven process automation and operational runbooks that convert manual agent steps into repeatable bot transactions, enabling handoffs between automated processes and agent interventions where needed.
Integration work was centered on Sabre Red 360 and the Sabre Automation Hub connection, enabling the automation layer to read and write booking data inside the Sabre booking environment, and to surface work items to contact center agents in context. Governance was organized around phased rollout across UK and US desks, with centralized process ownership and operational monitoring to manage bot behavior and exceptions. Sabre cites up to ~72% time savings for the targeted workflows, and the implementation is positioned to improve post booking responsiveness while supporting ISON Travel expansion.
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Kilroy Denmark | Leisure and Hospitality | 98 | $218M | Denmark | SABRE | SABRE Automation Hub | Robotic Process Automation | 2024 | n/a |
In 2024, Kilroy Denmark renewed its multi year agreement with Sabre and continued deployment of SABRE Automation Hub, using the Robotic Process Automation platform to automate post booking workflows and consolidate payments across its European operations. The renewal confirms ongoing use of SABRE Automation Hub alongside Bargain Finder Max and Sabre Direct Pay to address shopping, post booking automation and payment consolidation use cases.
Implementation focused on configuring SABRE Automation Hub for post booking orchestration, rule based workflow automation and payment consolidation capabilities. Functional scope included automating downstream booking changes, ticketing and payment reconciliation flows, and applying automation controls to shopping and fulfilment processes where Bargain Finder Max supplies shopping data and Sabre Direct Pay manages payment routing.
Integrations were explicitly aligned with Sabre ecosystem components, leveraging Bargain Finder Max for shopping inputs and Sabre Direct Pay for payment processing, with SABRE Automation Hub orchestrating the handoffs. Operational coverage targeted Kilroy’s European markets and business functions such as reservations operations, payments reconciliation and traveller support, using centralized automation flows to standardize cross market processing.
Governance emphasis rested on centralized workflow versioning and operational controls to manage automated post booking tasks across markets, with staged rollouts to align with existing Sabre products. The engagement is positioned to boost operational efficiency and enhance the traveller experience, reflecting Kilroy’s strategic focus on automation within its European operations.
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Kyvernitis Travel Group | Professional Services | 120 | $10M | Greece | SABRE | SABRE Automation Hub | Robotic Process Automation | 2024 | n/a |
In 2024, Kyvernitis Travel Group implemented Sabre Automation Hub alongside Sabre Virtual Payments to automate repetitive servicing tasks and payments across its corporate and leisure travel operations in Greece. The deployment extended the customer relationship with Sabre and targeted post booking servicing and payment reconciliation workflows to reduce manual handling within travel operations.
Sabre Automation Hub was configured to execute Robotic Process Automation workflows for post booking servicing and payment reconciliation, providing rule based automation, scheduled orchestration, and interface automation to minimize routine agent tasks. The implementation emphasized automation of routine servicing activities, payment lifecycle orchestration, and reconciliation processes tied to both corporate and leisure bookings.
The solution integrated Sabre Automation Hub with Sabre Virtual Payments to centralize payment initiation, posting, and reconciliation within the Sabre platform, aligning bot activity with virtual payments events. Operational coverage included customer service agent desks and back office payments teams supporting Greece based operations, concentrating on end to end servicing and reconciliation handoffs.
Governance and workflow changes were organized around operations and finance stakeholders to administer bot maintenance, exception routing, and reconciliation escalation procedures. The automation deployment aimed to reduce agent handling time and improve operational efficiency, with Sabre citing up to 70% time savings in agent handled tasks.
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