List of Sabre SynXis Retailing Customers
Sabre
3150 Sabre Drive,
Southlake, 76092, TX,
United States
Southlake, 76092, TX,
United States
1 682-605-1000
Professional Services
6253
$3.0B
Since 2010, our global team of researchers has been studying Sabre SynXis Retailing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Sabre SynXis Retailing for Hotel Property Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Sabre SynXis Retailing for Hotel Property Management include: OUTRIGGER Resorts & Hotels, a United States based Leisure and Hospitality organisation with 4700 employees and revenues of $519.0 million, Frasers Hospitality, a Singapore based Healthcare organisation with 1635 employees and revenues of $320.0 million, Lotte Hotels & Resorts, a South Korea based Leisure and Hospitality organisation with 1500 employees and revenues of $300.0 million, Preferred Hotels & Resorts, a United States based Leisure and Hospitality organisation with 379 employees and revenues of $91.0 million and many others.
Contact us if you need a completed and verified list of companies using Sabre SynXis Retailing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Frasers Hospitality | Healthcare | 1635 | $320M | Singapore | SABRE | Sabre SynXis Retailing | Hotel Property Management | 2024 | n/a | In 2024, Frasers Hospitality deployed Sabre SynXis Retailing as part of its retailing strategy, implementing the Sabre SynXis Retailing application to support its Hotel Property Management needs. The deployment was announced as a strategic partnership on June 11, 2024, and targets Frasers Hospitality's serviced apartments and hotel residences across its global portfolio. Sabre SynXis Retailing is configured to centralize offer creation and merchandising, manage rate retailing and dynamic pricing decisions, and orchestrate distribution for direct and indirect channels. The implementation emphasizes a central retailing engine, catalog and offer management, and booking flow orchestration consistent with Hotel Property Management functional patterns. Operational coverage is focused on commercial, revenue management, reservations, e-commerce and guest services functions, with the solution intended to unify offer governance and distribution decisioning across the estate. Typical integrations for this category are expected to include central reservation and property management interfaces and channel distribution endpoints to ensure synchronized inventory and rates, though no specific third party systems are named in the announcement. Governance is positioned around a centralized retailing strategy led by commercial and revenue teams, with a phased rollout implied by the strategic partnership framing. The stated objective of the Sabre SynXis Retailing deployment is to elevate guest experience and advance retail innovation and superior guest services for Frasers Hospitality. | |
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Lotte Hotels & Resorts | Leisure and Hospitality | 1500 | $300M | South Korea | SABRE | Sabre SynXis Retailing | Hotel Property Management | 2024 | n/a | In 2024, LOTTE HOTELS & RESORTS deployed Sabre SynXis Retailing as part of a cloud-based SynXis Central Reservation System implementation in the Hotel Property Management category. The program establishes Sabre SynXis Retailing and related SynXis modules as the primary reservation and distribution backbone across LOTTE HOTELS & RESORTS, covering its 35 hotels in seven countries and spanning the companys SIGNIEL, LOTTE HOTELS, L7 HOTELS by LOTTE, LOTTE City Hotels, LOTTE RESORT and VL brands. The implementation configured a suite of Sabre Hospitality capabilities including Sabre SynXis Retailing to sell ancillary services and experiences with or without room inventory, the SynXis Booking Engine to optimize direct booking flows, a Corporate Booking Tool for managed business travel, Voice Agent functionality for direct interaction, Meta Search for visibility, and Channel Connect to support real-time distribution. Configurations reflect typical Hotel Property Management workflows, combining reservation retailing, direct booking optimization, corporate rate management, and voice and meta search touchpoints. Integrations were organized around centralized reservation and channel orchestration, with Channel Connect ensuring real-time distribution across multiple platforms and the Booking Engine linked to direct web booking paths. Operational coverage extends across reservations, distribution, revenue management, corporate sales and guest services, centralizing inventory and rate retailing under the SynXis CRS to support cross-brand consistency and scalable distribution strategies. Governance focused on centralizing reservation control and retailing policies within the SynXis environment, enabling standardized booking rules and distribution workflows across LOTTEs portfolio. The deployment is intended to streamline reservation processes, enhance retailing opportunities and improve guest experience, while supporting LOTTE HOTELS & RESORTS expansion ambitions in South Korea and internationally. | |
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OUTRIGGER Resorts & Hotels | Leisure and Hospitality | 4700 | $519M | United States | SABRE | Sabre SynXis Retailing | Hotel Property Management | 2024 | n/a | In 2024, OUTRIGGER Resorts & Hotels expanded Sabre SynXis Retailing across its resort portfolio, deploying the Sabre SynXis Retailing Hotel Property Management solution to enhance booking and merchandising across guest touchpoints. The expansion builds on an early adopter deployment at two properties and a commitment to roll the platform out to the remaining 12 resort properties, reinforcing a multi-property retailing strategy that complements OUTRIGGER’s long standing Sabre relationship since 2017. The implementation centers on SynXis Retailing modules for merchandising, dynamic packaging enhancements, and personalized offer orchestration, enabling the chain to merchandise hotel space, services, and guest experiences within the booking flow. Sabre SynXis Retailing was upgraded from the standard dynamic packaging functionality on SynXis Booking Engine, concentrating advanced merchandising rules, offer sequencing, and product bundling into the hotel booking lifecycle. Integration work focused on embedding SynXis Retailing into OUTRIGGER’s existing booking process and SynXis Booking Engine, extending functionality into reservations and digital sales channels. Operational coverage is scoped to resort-level revenue and distribution workflows, with Digital Solutions and revenue teams positioned as primary users for configuring offers, managing inventory, and iterating merchandising strategies. Governance and rollout followed a staged pilot then scale approach, moving from two pilot properties to a controlled program across 12 additional resorts with centralized configuration for merchandising rules and local property-level tuning. Hoteliers implementing SynXis Retailing reported benefits in adoption communications, with vendor statements noting up to a 3x increase in revenue for adopters, improved customer satisfaction, and faster booking processes, and OUTRIGGER described the platform as user-friendly and integrating seamlessly into existing booking workflows. | |
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Leisure and Hospitality | 379 | $91M | United States | SABRE | Sabre SynXis Retailing | Hotel Property Management | 2025 | n/a |
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Buyer Intent: Companies Evaluating Sabre SynXis Retailing
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FAQ - APPS RUN THE WORLD Sabre SynXis Retailing Coverage
Sabre SynXis Retailing is a Hotel Property Management solution from SABRE.
Companies worldwide use Sabre SynXis Retailing, from small firms to large enterprises across 21+ industries.
Organizations such as OUTRIGGER Resorts & Hotels, Frasers Hospitality, Lotte Hotels & Resorts and Preferred Hotels & Resorts are recorded users of
Sabre SynXis Retailing for Hotel Property Management.
Companies using Sabre SynXis Retailing are most concentrated in Leisure and Hospitality and Healthcare, with adoption spanning over 21 industries.
Companies using Sabre SynXis Retailing are most concentrated in United States, Singapore and South Korea, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Sabre SynXis Retailing across Americas, EMEA, and APAC.
Companies using Sabre SynXis Retailing range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 75%, and global enterprises with 10,000+ employees - 0%.
Customers of Sabre SynXis Retailing include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Sabre SynXis Retailing customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Hotel Property Management.