List of SoLoyal Loyalty Platform Customers
Since 2010, our global team of researchers has been studying SoLoyal Loyalty Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SoLoyal Loyalty Platform for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SoLoyal Loyalty Platform for Customer Loyalty include: Marriott International, a United States based Leisure and Hospitality organisation with 418000 employees and revenues of $25.10 billion, Ulta Beauty, a United States based Retail organisation with 20000 employees and revenues of $11.21 billion, BJ's Restaurants, a United States based Leisure and Hospitality organisation with 21000 employees and revenues of $1.36 billion, IHOP, a United States based Retail organisation with 5000 employees and revenues of $480.0 million and many others.
Contact us if you need a completed and verified list of companies using SoLoyal Loyalty Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The SoLoyal Loyalty Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
Apply Filters For Customers
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
|---|---|---|---|---|---|---|---|---|---|---|---|
 |
BJ's Restaurants | Leisure and Hospitality | 21000 | $1.4B | United States | SoLoyal | SoLoyal Loyalty Platform | Customer Loyalty | 2019 | n/a |
In 2019, BJ's Restaurants implemented the SoLoyal Loyalty Platform for Customer Loyalty. The deployment concentrated on enabling customers to join and track BJ's Premier Rewards Plus through SoLoyal, removing the need to download the Premier Rewards Plus app or log into the Premier Rewards Plus website for reward visibility.
The SoLoyal Loyalty Platform was configured to provide web‑based enrollment and account linking workflows, supporting both new member sign ups for Premier Rewards Plus and linking of existing BJ's accounts. Implemented functional capabilities include program selection UI where users select BJ's from a list, consolidated reward balance and activity tracking, and a streamlined authentication and linking flow to surface rewards within the SoLoyal interface. These modules emphasize single pane reward visibility and guest engagement management consistent with Customer Loyalty platforms.
Integrations are explicitly focused on account linking to Premier Rewards Plus as exposed by SoLoyal, with the SoLoyal website serving as the primary access point for enrollment and tracking. Operational scope covers BJ's Restaurants locations in the United States across more than two hundred stores, and the primary business function impacted is customer loyalty management and guest engagement.
Rollout and onboarding were executed as a self service customer flow, using documented steps to open SoLoyal, select BJ's, then join Premier Rewards Plus or link an existing account, a sequence stated to take approximately 2 minutes and cost $0.00. Governance and process adjustments centered on customer identity linking and simplified enrollment procedures to consolidate reward tracking into the SoLoyal Loyalty Platform rather than maintaining separate program logins.
|
 |
IHOP | Retail | 5000 | $480M | United States | SoLoyal | SoLoyal Loyalty Platform | Customer Loyalty | 2023 | n/a |
In 2023, IHOP deployed the SoLoyal Loyalty Platform to support its MyHop loyalty program across IHOP locations in the United States. The SoLoyal Loyalty Platform is deployed to manage Customer Loyalty functions including member enrollment, account linking, reward balance tracking and notification workflows, and it serves as the operational front end for MyHop member interactions through the SoLoyal app.
Configuration and module usage focus on account linking and membership enrollment, inferred from vendor documentation and observed behavior of the MyHop integration. The implementation implements balance and expiry notification workflows to track reward status and surface near expiry communications, and it maintains a centralized rewards ledger and membership profile management to support redemption and engagement workflows.
Integrations center on the MyHop loyalty program and the broader CRM and communication channels used by IHOP to engage members, enabling members to join, link and track rewards via the SoLoyal app. Operational coverage is across IHOP restaurants in the United States and impacts marketing, guest services and loyalty operations by providing a single channel for reward visibility and member communications.
Governance is exercised through configured notification cadences and membership lifecycle rules within SoLoyal, aligning reward issuance and expiry handling with MyHop program rules. The integration aims to increase member engagement and reduce missed or expired rewards by improving account linking and timely balance and expiry notifications.
|
 |
Marriott International | Leisure and Hospitality | 418000 | $25.1B | United States | SoLoyal | SoLoyal Loyalty Platform | Customer Loyalty | 2023 | n/a |
In 2023, Marriott International implemented the SoLoyal Loyalty Platform to extend Customer Loyalty capabilities for Marriott Bonvoy membership linking and balance visibility. The deployment targets travel loyalty and CRM activity across the United States and internationally, positioning the SoLoyal Loyalty Platform as a front-line channel for member acquisition and account visibility.
The SoLoyal Loyalty Platform implementation configures membership enrollment and account linking workflows, status tier monitoring, nights tracking, and points balance tracking. The rollout also leverages digital wallet pass issuance and member-facing balance monitoring, aligning with common Customer Loyalty functional modules such as enrollment, balance feeds, tier management, and digital credential distribution.
Operational coverage centers on loyalty and CRM teams, enabling frontline guest services and marketing to validate linking and surface nights and points information to members. Integration signals from vendor documentation indicate account linking and balance feed capabilities with Marriott Bonvoy member records, and governance changes focus on enrollment verification, reconciliation of nights and points records, and workflow handoffs between loyalty operations and CRM. The implementation is positioned to simplify member acquisition and improve visibility into loyalty balances for Marriott Bonvoy members.
|
 |
|
Retail | 20000 | $11.2B | United States | SoLoyal | SoLoyal Loyalty Platform | Customer Loyalty | 2023 | n/a |
|
Buyer Intent: Companies Evaluating SoLoyal Loyalty Platform
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
|---|---|---|---|---|---|---|---|---|
| No data found | ||||||||