List of Sonata Platform Customers
Madrid, 28020,
Spain
Since 2010, our global team of researchers has been studying Sonata Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Sonata Platform for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Sonata Platform for Marketing Analytics include: National Bank Of Moldova, a Moldova based Banking and Financial Services organisation with 498 employees and revenues of $100.0 million, Aitana, a Spain based Professional Services organisation with 400 employees and revenues of $70.0 million, Cesson-Sevigne, a France based Government organisation with 400 employees and revenues of $60.0 million, AlphaStaff, a United States based Professional Services organisation with 204 employees and revenues of $30.0 million, Scottish Borders Housing Association United Kingdom, a United Kingdom based Non Profit organisation with 200 employees and revenues of $28.0 million and many others.
Contact us if you need a completed and verified list of companies using Sonata Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Sonata Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aitana | Professional Services | 400 | $70M | Spain | Taptap Digital | Sonata Platform | Marketing Analytics | 2024 | n/a |
In 2024, Aitana deployed Sonata Platform as its Marketing Analytics solution on its public website. The Sonata Platform implementation focuses on web instrumentation to capture page views, event-level interactions, session paths and campaign attribution across Aitana's digital properties.
Configuration emphasized a structured event schema, conversion funnel definitions and dashboarding for marketing performance and lead generation tracking. Standard Marketing Analytics capabilities were enabled including custom event tracking, segmentation and consent-aware data collection to align with European privacy requirements. The Sonata Platform configuration includes admin dashboards and role-based access for marketing and analytics users.
Operational ownership is centered in Aitana's marketing and digital teams, with implementation work embedded into the website codebase and content workflows for ongoing tagging updates. Governance established a tagging taxonomy, a deployment cadence for new pages and a process for analytics requests and dashboard maintenance. The implementation positions Aitana to use Sonata Platform for continuous measurement of web-based campaigns and visitor behavior.
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AlphaStaff | Professional Services | 204 | $30M | United States | Taptap Digital | Sonata Platform | Marketing Analytics | 2024 | n/a |
In 2024, AlphaStaff implemented Sonata Platform on its public website to centralize Marketing Analytics for marketing and demand generation functions. AlphaStaff implemented Sonata Platform, a Marketing Analytics application, to instrument site traffic, collect marketing event data, and surface campaign-level performance for marketing operations.
Deployment uses a client-side tracking snippet embedded site-wide, configured to capture page views, form submissions, and UTM campaign parameters. AlphaStaff configured Sonata Platform dashboards, segmentation, and attribution modules to support campaign reporting, visitor funnel analysis, and marketing cohort segmentation, with an event taxonomy aligned to existing marketing workflows.
Operational scope covers the marketing and demand generation teams, with dashboard access provisioned for digital marketing and sales enablement stakeholders. Governance was structured around tag management controls, role-based access within Sonata Platform, and a staged rollout that included QA on key landing pages before full production activation. The implementation positions AlphaStaff Sonata Platform Marketing Analytics as the primary web analytics and campaign measurement layer for ongoing marketing operations.
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Animation Magazine | Distribution | 10 | $1M | United States | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
In 2022, Animation Magazine deployed Sonata Platform on its website to centralize marketing measurement and audience analytics within the Marketing Analytics category. The Sonata Platform implementation focused on web-based event and pageview collection, campaign parameter capture, configurable dashboards, and audience segmentation capabilities consistent with Marketing Analytics solutions. The deployment instrumented site pages and content feeds to populate Sonata Platform datasets and reporting layers.
Operational scope targeted marketing and editorial functions, with the 10 employee company using Sonata Platform dashboards to guide content promotion and audience engagement workflows. Governance emphasized tagging standards and a defined reporting cadence to maintain an event taxonomy and reporting consistency across site articles and campaign landing pages. Rollout activities were confined to the Animation Magazine website and aligned analytics outputs with editorial and marketing decisioning processes.
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Retail | 10 | $1M | United States | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
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Media | 10 | $1M | United States | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
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Professional Services | 10 | $1M | United States | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
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Professional Services | 1 | $1M | United Kingdom | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
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Distribution | 10 | $1M | United States | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
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Professional Services | 1 | $1M | Australia | Taptap Digital | Sonata Platform | Marketing Analytics | 2022 | n/a |
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Buyer Intent: Companies Evaluating Sonata Platform
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