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List of The Tecsa Group OneViu Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
DFI Retail Group Retail 200000 $26.0B Hong Kong Tecsa The Tecsa Group OneViu Customer Data Platform 2019 n/a In 2019 DFI Retail Group implemented The Tecsa Group OneViu as a Customer Data Platform to consolidate store transactional data with yuu rewards data across its banners in Asia. The Tecsa Group OneViu was delivered by vendor Tecsa as a combined customer-data and retail analytics platform, and the implementation moved to an enterprise-wide footprint with a launch and major rollout in 2023. The deployment focused on a centralized customer data layer and retail analytics capabilities to support category management, merchandising and promotions optimisation. Functional capabilities implemented included customer data ingestion and unification from point of sale and loyalty sources, analytics and reporting for category decisioning, and tools to enable supplier collaboration and promotion planning using unified shopper profiles and transaction-driven segmentation. Integrations explicitly connected store transactional systems with the yuu rewards dataset to create a single view used by category, merchandising and commercial teams across DFI Retail Group banners in Asia. Governance and operational rollout emphasized enterprise-wide analytics workflows and standardized data inputs to drive faster analytics and stronger supplier collaboration, and the program was reported to produce measurable improvements in category decisioning.
Guardian Health & Beauty Retail 20 $2M Singapore Tecsa The Tecsa Group OneViu Customer Data Platform 2023 n/a In 2023, Guardian Health & Beauty implemented The Tecsa Group OneViu as a Customer Data Platform to centralize yuu loyalty and transactional analytics and to support customer centric range reviews, promotions optimisation and supplier insights. Guardian Health & Beauty The Tecsa Group OneViu Customer Data Platform was configured to unify customer profiles and make loyalty and point of sale transactions available to merchandising and marketing workflows. The Tecsa Group OneViu deployment at Guardian used category aligned capabilities including customer profile unification, segmentation, analytics dashboards and promotional analysis to enable range review and supplier reporting. Integrations explicitly included yuu loyalty data and transactional feeds to populate the unified customer view and power segmented promotional performance analysis, with inferred CDP functions for data ingestion, identity resolution and cohort analysis to support promotions optimisation. Operational scope covered merchandising, marketing and supplier management teams in Singapore as part of the broader DFI OneViu rollout across the region. Governance workstreams established data feed schedules, access controls and reporting workflows to align range review cadence and supplier insights with existing commercial processes.
Wellcome Retail 7000 $1.4B Hong Kong Tecsa The Tecsa Group OneViu Customer Data Platform 2023 n/a In 2023, Wellcome deployed The Tecsa Group OneViu from Tecsa as a Customer Data Platform. The deployment combined yuu rewards data and store transaction data to create a unified customer and transaction repository for the supermarket banner in Hong Kong. Implementation emphasized CDP-style loyalty integration and retail analytics capabilities within The Tecsa Group OneViu, including consolidated customer profiles, segment-level analytics, and behavior-driven cohorting to inform assortment and promotion workflows. The platform was configured to ingest loyalty event streams and transaction feeds, producing analytics-ready datasets for category managers and merchandising analysts. Integrations centered on the yuu rewards system and point-of-sale transaction data to link card-level loyalty activity with basket-level sales. Operational scope focused on category and merchandising functions within Wellcome, accelerating insight-to-action for category teams making assortment and promotion decisions across the banner. Governance moved toward centralized data access for category teams and retail analytics practitioners, with The Tecsa Group OneViu serving as the primary customer-data and analytics layer. Public statements from Tecsa and DFI describe retail analytics outcomes and faster decision cycles, which aligns with the platform usage as a Customer Data Platform supporting loyalty integration and retail analytics.
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