List of TouchBasePro Customers
Since 2010, our global team of researchers has been studying TouchBasePro customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased TouchBasePro for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using TouchBasePro for Marketing Automation include: ALDO South Africa, a South Africa based Retail organisation with 600 employees and revenues of $50.0 million, Ticketpro South Africa, a South Africa based Leisure and Hospitality organisation with 200 employees and revenues of $25.0 million, Carfind South Africa, a South Africa based Automotive organisation with 100 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using TouchBasePro, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The TouchBasePro customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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ALDO South Africa | Retail | 600 | $50M | South Africa | TouchBasePro | TouchBasePro | Marketing Automation | 2024 | n/a |
In 2024, ALDO South Africa implemented TouchBasePro as its Marketing Automation platform for email marketing. The engagement focused on the South African marketing team and targeted improvements to email performance, specifically cleaning inactive subscribers, standardising sending cadence and improving deliverability.
TouchBasePro was configured to run list hygiene and subscriber reactivation workflows, enforce sending cadence policies and surface deliverability and engagement signals using Marketing Automation capabilities such as segmentation, suppression handling and scheduled sends. Configuration work emphasized cadence rules, suppression workflows and inbox placement monitoring to improve the quality of the email channel.
Operationally the work remained scoped to ALDO South Africa marketing operations, where governance changes included formalised sending policies and a documented reactivation process to manage inactive subscribers. The engagement delivered the stated outcomes of a healthier subscriber database and improved inbox placement and engagement.
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Carfind South Africa | Automotive | 100 | $5M | South Africa | TouchBasePro | TouchBasePro | Marketing Automation | 2021 | n/a |
In 2021, Carfind South Africa implemented TouchBasePro as its Marketing Automation solution to address persistent Gmail inbox-placement issues and stabilize campaign delivery. The engagement centered on managed email services from TouchBasePro, with a particular emphasis on deliverability optimisation for marketing and email channels operating in South Africa.
The implementation leveraged TouchBasePro managed email services and staggered sending capabilities to control sending cadence and reduce delivery clustering. Configuration work included campaign scheduling, staged send windows and ongoing deliverability monitoring to improve inbox placement, while retaining the application’s core Marketing Automation functionalities for list management and campaign orchestration.
Operational scope concentrated on Carfind’s marketing organization in South Africa, where governance processes were adjusted to include staged send approvals and iterative cadence tuning based on deliverability feedback. The deployment produced improved inbox placement, higher engagement and more consistent campaign performance as reported by the engagement, with ongoing monitoring and cadence governance embedded in marketing workflows.
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Ticketpro South Africa | Leisure and Hospitality | 200 | $25M | South Africa | TouchBasePro | TouchBasePro | Marketing Automation | 2023 | n/a |
In 2023, Ticketpro South Africa deployed TouchBasePro as its Marketing Automation application to optimize email packaging and usage. The engagement provided TouchBasePro email software plus guidance and training focused on aligning email costs with actual usage, and configured packaging to better match sending volumes and patterns. Functional workstreams targeted marketing operations and email operations capability, including software provisioning, packaging rationalization, and staff enablement.
The scope covered marketing and email operations across South Africa, with governance instituted through targeted training and a scalable operational plan for ongoing email program management. The TouchBasePro implementation delivered a reported 54% reduction in email costs, while improving team capability and establishing a repeatable approach to manage packaging and spend.
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