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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of Trbo Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Aponeo Germany Healthcare 85 $130M Germany Trbo Trbo Personalization and Product Recommendations 2018 n/a
In 2018, Aponeo Germany implemented Trbo on its website to deliver personalized onsite content and product recommendations. Trbo is a Personalization and Product Recommendations application and was deployed to drive contextual product suggestion workflows and targeted promotional experiences within Aponeo's ecommerce environment. The implementation centered on embedding Trbo into site templates, product detail pages, and category browsing paths to support onsite merchandising and shopping journeys. Functionally the Trbo deployment leveraged product recommendation capabilities, audience segmentation, and campaign management to present dynamic recommendation modules and tailored banners across the storefront. Integration work focused on front end placement and data activation on the Aponeo website, enabling marketing and merchandising teams to configure rules and audiences without backend changes. Governance was organized around iterative rollouts and campaign level controls, with marketing owners managing personalization campaigns in Trbo and staged updates to product pages.
Benuta Germany Retail 120 $40M Germany Trbo Trbo Personalization and Product Recommendations 2017 n/a
In 2017, Benuta Germany implemented Trbo, a Personalization and Product Recommendations application, on its consumer-facing website benuta.de. The deployment was focused on the web commerce channel to support product discovery and onsite merchandising workflows for a mid-market retail operator. The Trbo implementation concentrated on core personalization capabilities, including onsite personalized content delivery, dynamic product recommendations, customer segmentation, and campaign orchestration with runtime rule configuration and content variation. Configuration emphasized merchandising controls and content targeting across homepage, category listings, and product detail pages to support marketing and merchandising business functions. Operational ownership rested with digital commerce and marketing teams, using Trbo as an embedded client-side personalization layer on benuta.de to manage campaigns and segmentation from the application interface. Governance focused on campaign rule management and ongoing refinement of targeting logic, with the implementation scoped to the website channel rather than disclosed backend system integrations.
Decathlon Austria Retail 180 $85M Austria Trbo Trbo Personalization and Product Recommendations 2017 n/a
In 2017 Decathlon Austria implemented Trbo, deploying Personalization and Product Recommendations on its public ecommerce website to govern onsite merchandising and customer experience. The implementation was scoped to web channel personalization for product discovery and recommendation workflows, focusing on homepage, category and product detail page experiences. Trbo was configured using a client side tag with cloud hosted decisioning to deliver real time product recommendations, rule based segmentation, behavioral targeting and A B testing. Functional modules implemented include onsite product recommendation widgets, campaign management for personalized content, segmentation and audience targeting, and analytics instrumentation aligned to the Personalization and Product Recommendations category. Operational responsibility for Trbo sits with e commerce and marketing teams for campaign design and segmentation, with web development managing tag deployment and feed integration. Governance emphasized staged rollouts, versioned experience control and test based validation to operationalize continuous personalization and maintain editorial oversight of recommendation logic.
dtv Media 140 $68M Germany Trbo Trbo Personalization and Product Recommendations 2021 n/a
In 2021, dtv implemented Trbo on its public website as a Personalization and Product Recommendations solution to drive tailored content and merchandising experiences. The deployment targeted on-site discovery and catalog presentation, aligning with marketing and e-commerce objectives for a mid-sized media publisher. The implementation leveraged Trbo’s core personalization and recommendation capabilities, configured for audience segmentation, rule-based targeting, session-aware recommendations, and campaign experimentation. Configuration emphasized on-site decisioning to swap content and recommendation slots in real time, using client-side integration patterns typical for this category. Operational integration centered on the public website, with data-layer and front-end event collection feeding Trbo decisioning for personalized experiences. Governance was structured around digital marketing and product teams, with campaign management, segmentation rule owners, and staged QA and rollout processes to manage content variation and recommendation campaigns.
ECCO Retail 10 $1M United States Trbo Trbo Personalization and Product Recommendations 2021 n/a
In 2021 ECCO implemented Trbo for Personalization and Product Recommendations as an ecommerce and marketing solution across its country shops. The deployment targeted onsite personalization and campaign testing across multiple regional sites, aligning Trbo with ECCO’s digital commerce channels to drive on-site engagement and conversion activity. Trbo was configured to run influencer-overlay campaigns and an A/B testing framework, using onsite overlays and variant tests to tailor messaging and creative by segment. Functional capabilities implemented included influencer-overlay campaign orchestration, experiment setup and traffic allocation, variant performance tracking, and real time content personalization to adjust on-site experiences based on campaign and test results. Operational scope centered on ECCO’s ecommerce and marketing teams across country shops, with rollouts executed per site to enable localized campaign control and test governance. Measurement and governance emphasized A/B test cadence, campaign activation controls, and click through rate monitoring, with Trbo tests producing CTR uplifts of up to 1050 percent while supporting the stated objective to increase engagement and conversions.
Automotive 1928 $368M Germany Trbo Trbo Personalization and Product Recommendations 2019 n/a
Retail 7000 $650M Germany Trbo Trbo Personalization and Product Recommendations 2020 n/a
Retail 1800 $1.1B Spain Trbo Trbo Personalization and Product Recommendations 2021 n/a
Retail 200 $63M Germany Trbo Trbo Personalization and Product Recommendations 2023 n/a
Retail 150 $75M Germany Trbo Trbo Personalization and Product Recommendations 2023 n/a
Showing 1 to 10 of 18 entries

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FAQ - APPS RUN THE WORLD Trbo Coverage

Trbo is a Personalization and Product Recommendations solution from Trbo.

Companies worldwide use Trbo, from small firms to large enterprises across 21+ industries.

Organizations such as Telefonica Germany, Grupo Flexicar Spain, Snipes, Flaschenpost Germany and Euromaster Germany are recorded users of Trbo for Personalization and Product Recommendations.

Companies using Trbo are most concentrated in Communications, Retail and Automotive, with adoption spanning over 21 industries.

Companies using Trbo are most concentrated in Germany and Spain, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Trbo across Americas, EMEA, and APAC.

Companies using Trbo range from small businesses with 0-100 employees - 16.67%, to mid-sized firms with 101-1,000 employees - 44.44%, large organizations with 1,001-10,000 employees - 38.89%, and global enterprises with 10,000+ employees - 0%.

Customers of Trbo include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Trbo customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Personalization and Product Recommendations.