List of UniFida CDP Customers
London, SE1 7TL,
United Kingdom
Since 2010, our global team of researchers has been studying UniFida CDP customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased UniFida CDP for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using UniFida CDP for Customer Data Platform include: Tottenham Hotspur, a United Kingdom based Leisure and Hospitality organisation with 793 employees and revenues of $714.0 million, Wentworth Wooden Puzzles UK, a United Kingdom based Manufacturing organisation with 40 employees and revenues of $16.0 million and many others.
Contact us if you need a completed and verified list of companies using UniFida CDP, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The UniFida CDP customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Tottenham Hotspur | Leisure and Hospitality | 793 | $714M | United Kingdom | UniFida | UniFida CDP | Customer Data Platform | 2018 | n/a | In 2018 Tottenham Hotspur implemented UniFida CDP as a Customer Data Platform to create a Single Supporter View that unified commercial supporter data across ticketing, membership, merchandising and web channels. The deployment focused on building a consolidated supporter profile layer to enable downstream CRM and marketing workflows at the club. The UniFida CDP implementation delivered identity resolution and profile stitching, unified supporter profiles, segmentation and campaign activation capabilities. Configuration emphasized self-serve analytics and segmentation controls so non-technical marketing and CRM teams could build, target and activate high-intent supporter segments without ongoing engineering intervention. Data integration work joined ticketing, membership, merchandising and web data into a common schema and surfaced unified profiles into the club’s CRM and marketing activities in the UK. Operational coverage included ticketing, membership, retail and marketing business functions, enabling cross-functional activation of segments in email and retail channels. Governance and operational controls introduced centralized identity resolution and deduplication workflows alongside role-based access to support self-serve use. The project reduced duplicate supporter records from ~2.5m to ~2.0m, a 22% reduction, and improved email and retail targeting and campaign activation. | |
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Wentworth Wooden Puzzles UK | Manufacturing | 40 | $16M | United Kingdom | UniFida | UniFida CDP | Customer Data Platform | 2017 | n/a | In 2017, Wentworth Wooden Puzzles UK implemented UniFida CDP, a Customer Data Platform. The deployment unified online browsing, catalogue and order data to enable segmentation, forecasting and machine learning attribution for marketing campaigns across the UK and global direct to consumer channels. UniFida CDP was configured to ingest and normalize multi source signals, build unified customer profiles, and support segmentation and forecasting workflows alongside attribution models. The implementation addressed marketing and CRM use cases, combining CDP profile orchestration with machine learning based attribution to improve campaign measurement and targeting. Operational coverage centered on marketing and CRM teams servicing UK and global DTC channels, with data flows pulling from e commerce browsing logs, product catalogue records and order histories. Integrations explicitly included the online browsing layer, the catalogue dataset and order data as primary inputs to the Customer Data Platform. Governance shifted toward centralized campaign level measurement and profile driven segmentation to standardize targeting and reporting processes across channels. The project helped drive circa 305% growth in active customers over five years and improved campaign level ROMI reporting. |
Buyer Intent: Companies Evaluating UniFida CDP
- India.Gov.In, a India based Government organization with 500 Employees
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