List of Wyng Platform Customers
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Since 2010, our global team of researchers has been studying Wyng Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Wyng Platform for Personalization and Product Recommendations from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Wyng Platform for Personalization and Product Recommendations include: L'Oreal United Kingdom, a United Kingdom based Consumer Packaged Goods organisation with 3175 employees and revenues of $2.50 billion, Novamex, a United States based Distribution organisation with 800 employees and revenues of $90.0 million, Levo Oil, a United States based Manufacturing organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Wyng Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Wyng Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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L'Oreal United Kingdom | Consumer Packaged Goods | 3175 | $2.5B | United Kingdom | Wyng | Wyng Platform | Personalization and Product Recommendations | 2019 | n/a | In 2019 L'Oreal United Kingdom deployed the Wyng Platform to power diagnostic quizzes and microexperiences across its Active Cosmetics sites. The Wyng Platform was implemented as a Personalization and Product Recommendations solution to capture zero party data and deliver individualized product recommendations tied to CRM and ecommerce workflows. The implementation focused on instrumenting diagnostic quizzes and lightweight microexperience templates that collect customer preference signals and product needs, which were used to generate personalized product recommendations. Configuration emphasized quiz logic, question branching, and storefront recommendation payloads, aligning questionnaire output with customer profile enrichment and segmentation for targeting. Operational coverage was limited to L'Oreal United Kingdom Active Cosmetics ecommerce properties, and the deployment functioned as a CRM and ecommerce personalization initiative in the UK. Quiz responses were routed into personalization flows to inform onsite recommendation components and personalized email content, supporting both onsite merchandising and downstream CRM outreach. Governance consisted of centralized quiz templates and measurement of commercial metrics, with rollout across Active Cosmetics sites in the UK. The case notes that these Wyng-powered quizzes increased average order value and conversion versus site averages, demonstrating the platform's role within L'Oreal United Kingdom's Personalization and Product Recommendations strategy. | |
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Levo Oil | Manufacturing | 10 | $1M | United States | Wyng | Wyng Platform | Personalization and Product Recommendations | 2023 | n/a | In 2023, Levo Oil deployed the Wyng Platform on its Shopify storefront to implement preference centers, microexperiences, and personalized product recommendations. The Wyng Platform was configured using modules for preference capture, microexperience orchestration, and recommendation activation, positioning the deployment within the Personalization and Product Recommendations category and aligning onsite merchandising with segmented customer preferences. Integrations extended preference center selections into email and SMS channels and fed recommendation activation into Shopify merchandising flows, enabling coordinated onsite experiences and downstream messaging. Operational scope targeted Levo Oil's United States ecommerce site and impacted ecommerce, marketing, and merchandising functions, with a staged rollout of microexperiences and preference capture modules that delivered doubled engagement and approximately 29 percent conversion uplift in the first month. | |
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Novamex | Distribution | 800 | $90M | United States | Wyng | Wyng Platform | Personalization and Product Recommendations | 2023 | n/a | In 2023 Novamex deployed the Wyng Platform to support Personalization and Product Recommendations across its CPG portfolio including Jarritos, Sidral Mundet, and Chocolate Ibarra. The Wyng Platform implementation is positioned as a marketing and CRM engagement deployment focused on database building and onsite personalization for U.S. consumers. The deployment uses Wyng Experiences to run quizzes, sweepstakes, user generated content campaigns and other interactive activations, capturing millions of consumer opt ins and explicit preference signals. Functional configuration emphasized experience templates for quiz and sweepstakes workflows, UGC ingestion capabilities, and consent capture to populate a central marketing database for preference based personalization. Integrations are organized around feeding collected preference data into email systems and onsite recommendation layers, enabling future linkage between Wyng captured signals and personalized email and onsite recommendation workflows. Operational coverage targets marketing and CRM teams supporting U.S. brand portfolios, with Wyng Experiences instrumented on consumer touch points to centralize opt in data for downstream personalization. Governance and rollout were oriented to ongoing, multi year use with marketing owning campaign orchestration and CRM teams controlling audience segmentation and permissioned data usage. The case highlights higher engagement from interactive activations and an explicit design goal that Wyng captured preference based personalization will feed email and onsite recommendations as part of the companys customer engagement architecture. |
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