List of Zilliant Campaign Manager Customers
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Since 2010, our global team of researchers has been studying Zilliant Campaign Manager customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Zilliant Campaign Manager for Campaign Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Zilliant Campaign Manager for Campaign Management include: OHG Transgourmet Gmbh and Co., a Germany based Distribution organisation with 4000 employees and revenues of $1.60 billion, Pro a Pro France, a France based Distribution organisation with 3000 employees and revenues of $1.35 billion, METRO Turkey, a Turkey based Distribution organisation with 4000 employees and revenues of $1.20 billion and many others.
Contact us if you need a completed and verified list of companies using Zilliant Campaign Manager, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Zilliant Campaign Manager customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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METRO Turkey | Distribution | 4000 | $1.2B | Turkey | Zilliant | Zilliant Campaign Manager | Campaign Management | 2019 | n/a |
In 2019 METRO Turkey operationalized Zilliant Campaign Manager as part of a revenue operations effort in the Turkey region. The deployment was combined with Zilliant Sales IQ to link predictive sales analytics with campaign execution across sales and eCommerce functions.
Zilliant Campaign Manager was used to orchestrate targeted marketing and sales campaigns, leveraging segmentation, offer prioritization, scheduling and automated execution typical of Campaign Management platforms. Configuration emphasized translating Sales IQ signals into campaign rules and offer logic so promotional actions aligned with predictive pricing and customer propensity data.
The implementation established a data and workflow integration between Zilliant Sales IQ and Zilliant Campaign Manager, enabling analytics driven audience selection and offer orchestration for commercial and marketing teams. Operational coverage focused on revenue operations, commercial sales and eCommerce channels within Turkey, with campaign workflows executed centrally for consistency across sites.
Governance shifted toward centralized revenue operations and analytics led campaign decisioning, with process changes to operationalize Sales IQ outputs into campaign rules and execution. METRO Turkey reported a revenue uplift during the pandemic and improvements in campaign outcomes that included reduced churn.
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OHG Transgourmet Gmbh and Co. | Distribution | 4000 | $1.6B | Germany | Zilliant | Zilliant Campaign Manager | Campaign Management | 2019 | n/a |
In 2019, OHG Transgourmet Gmbh and Co. deployed Zilliant Campaign Manager within its Campaign Management environment to operationalize account level offers driven by revenue intelligence. The implementation focused on converting large volumes of customer, product, and transaction data into prescriptive recommendations for sellers across the company's distribution sales organization in Germany.
Zilliant Campaign Manager was used to translate Sales IQ insights into executable campaigns, pairing recommendation models with campaign orchestration capabilities to generate account level sales recommendations and offer sequencing for field and inside sellers. Configuration emphasized data ingestion pipelines for customer, product, and transaction records, rules driven recommendation thresholds, and campaign workflow orchestration consistent with Campaign Management functionality.
Operational rollout targeted commercial sales teams to empower sellers to offer the right products at the right time, with governance aligning campaign outputs to existing sales processes and workflows. The publicly available case highlights outcomes driven by Zilliant Sales IQ while describing Zilliant Campaign Manager as the operational layer that enabled those recommendations to be actioned through seller-facing campaigns.
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Pro a Pro France | Distribution | 3000 | $1.4B | France | Zilliant | Zilliant Campaign Manager | Campaign Management | 2019 | n/a |
In 2019 Pro a Pro France implemented Zilliant Sales IQ to deliver account-level cross-sell and recovery recommendations to sellers and to accelerate wallet-share growth. Zilliant Campaign Manager is inferred as the operational execution layer for those insights, translating predictive account signals into actionable campaign workflows.
The implementation centered on surfacing account-level recommendations to field sellers and marketing teams, enabling segmented campaign orchestration and targeted outreach across eCommerce and field sales channels. Zilliant Campaign Manager was positioned to provide Campaign Management capabilities such as campaign orchestration, audience segmentation, and execution scheduling that operationalize Sales IQ recommendations.
Operational coverage focused on commercial and marketing functions within Pro a Pro France, embedding recommendations into seller workflows and marketing execution paths. Governance emphasized using model-driven signals from Sales IQ as the input to Campaign Management workflows, aligning campaign cadence and seller follow up with account recovery and cross-sell priorities.
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