Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Snackbrands | Manufacturing | 420 | $249M | Australia | Insightsoftware | Insightsoftware Atlas | Analytics and BI | 2017 | n/a | In 2017 Snackbrands implemented Insightsoftware Atlas for Analytics and BI as its centralized reporting platform, replacing Management Reporter for financial reporting. The deployment established Atlas as the primary reporting engine for finance and extended reporting beyond the general ledger to operational functions. Snackbrands uses Insightsoftware Atlas query functionality to produce procurement, sales, inventory, and commodity reports, the latter implemented as an added module to Microsoft Dynamics AX. Configuration focused on leveraging Atlas queries and report templates to consolidate data model access across financial and operational subject areas. Atlas was implemented alongside supplemental reporting tools, including Power BI tools and a data warehouse solution, enabling a layered analytics architecture where Atlas handles operational and GL reporting and extracts feed into BI visualization and warehouse governed datasets. The implementation directly integrates with Microsoft Dynamics AX for transactional data consumption and supports reporting across finance, procurement, sales, and inventory management teams. Governance shifted toward self-service report creation with Atlas, reducing dependence on IT for routine reports. Snackbrands reported that adopting Insightsoftware Atlas freed up 75% of the organization’s IT support time and trimmed more than 60% from their previous reporting process, outcomes attributed to Atlas report automation and query-driven report maintenance. | |
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Mizuno | Manufacturing | 3584 | $880M | Japan | Insightsoftware | Insightsoftware Hubble | Analytics and BI | 2019 | n/a | In 2019, Mizuno implemented Insightsoftware Hubble, an Analytics and BI application, to centralize finance reporting and operationalize ERP reporting workflows. The deployment targeted finance users and established Insightsoftware Hubble as the primary reporting layer for Mizuno in EMEA, linking ERP transaction data to standard financial reporting and inquiry processes. The implementation leveraged hundreds of pre built reports and the platform’s inquiry engine to reduce report creation time, with finance users able to populate standard reports in mere seconds. Insightsoftware Hubble was configured to deliver rapid time to value, the team reported being up and running in one day, and the application’s reporting and inquiry capabilities were used to standardize operational reporting across finance teams. Integration with JD Edwards was a key architectural signal, Mizuno citing a favorable partnership that ensured ongoing updates and feature alignment between Insightsoftware Hubble and JD Edwards. Operational scope covered finance departments across EMEA, and the company indicated plans to extend usage into analytics and planning products to further refine ERP data consumption. Governance and rollout emphasized service responsiveness, with Mizuno crediting high levels of service during and after implementation. Hubble now sits at the core of Mizuno’s reporting strategy in EMEA, supporting finance reporting workflows and serving as the foundation for future analytics and planning initiatives. | |
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Manufacturing | 8657 | $4.0B | United States | Oracle | Oracle OBIEE | Analytics and BI | 2017 | n/a |
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Manufacturing | 300 | $20M | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2007 | n/a |
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Manufacturing | 7400 | $2.3B | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2012 | n/a |
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Manufacturing | 92000 | $20.8B | United States | Oracle | Oracle OBIEE | Analytics and BI | 2018 | n/a |
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Manufacturing | 58000 | $53.6B | United States | Oracle | Oracle OBIEE | Analytics and BI | 2010 | n/a |
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Manufacturing | 500 | $650M | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2010 | n/a |
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Manufacturing | 1200 | $7.1B | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2012 | n/a |
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Manufacturing | 400 | $250M | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2008 | n/a |
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