Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Retail
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Forty Winks | Retail | 650 | $65M | Australia | MYOB | MYOB Exo POS | Point Of Sale | 2016 | n/a | In 2016, Forty Winks implemented MYOB Exo POS as its Point Of Sale platform across national operations. The rollout was coordinated from the Forty Winks national support office in Melbourne, which supports over 30 franchisees and 42 stores, with an implementation window managed from January 2016 to July 2016 by the National IT Training and Services coordinator. Deployment activities centered on MYOB Exo POS configuration and store-level checkout workflow enablement, with parallel PC-Eftpos development to support card acquiring at point of sale. The program included creation and delivery of course materials, new software and system training, and development of support documentation for national head office, development partners and franchisees, reflecting traditional Point Of Sale functional workflows such as transaction processing and operator training. The program also implemented ManageEngine Service Desk to centralize incident and service request handling for the POS environment, and involved ongoing management of external vendors to coordinate outstanding project milestones and support items. Procurement and research for required software and hardware were part of the deployment, and oversight of in-house ICT systems and strategy was maintained by the national coordinator. Governance was exercised through project management practices led by the National IT Training and Services coordinator, including vendor relationship management, rollout scheduling for MYOB Exo POS and PC-Eftpos development, and training governance to ensure consistent operational procedures across franchisees and stores. Documentation and support processes were established to sustain the Point Of Sale operations and provide a single point of contact for franchise and store level support. | |
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Forty Winks | Retail | 650 | $65M | Australia | Linkly | Linkly | Marketing Analytics | 2016 | n/a | In 2016, Forty Winks implemented Linkly as a Marketing Analytics application. The Linkly deployment was managed from the national head office in Melbourne and covered Forty Winks national support office activity, coordination with over 30 franchisees and analytics needs across 42 retail stores, aligning marketing measurement with retail operations. Linkly was configured to provide campaign reporting, customer segmentation and transaction level analytics typical of Marketing Analytics solutions, with dashboarding and scheduled reporting tuned for merchandising and in-store promotion analysis. Configuration work emphasized data ingestion and reporting workflows to support marketing and store performance teams, and the Linkly implementation included setup of standard attribution and cohort analysis capabilities. The Linkly rollout ran in parallel with a national rollout of MYOB EXO POS software and PC-Eftpos development, and operational planning aligned transaction data capture with marketing analytics requirements. Operational support and incident management for Linkly and related services were coordinated through an implemented ManageEngine Service Desk, enabling vendor task tracking and centralized support workflows across head office, development partners and franchisees. Governance covered project management, course material creation, and new software training delivery for national head office, development partners and franchisees. The implementation was part of a broader IT program that included software and hardware procurement, vendor relationship management and oversight of in-house ICT systems and strategy, ensuring Linkly analytics were embedded into existing training and support processes. | |
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Retail | 650 | $65M | Australia | Maropost | Maropost Retail Cloud (ex Retail Express) | Point Of Sale | 2016 | n/a |
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Retail | 650 | $65M | Australia | Zoho Corp. | Zoho ManageEngine ServiceDesk Plus | IT Service Management | 2016 | n/a |
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Retail | 15 | $2M | Australia | MYOB | MYOB Exo | ERP Financial | 2012 | n/a |
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Retail | 4500 | $591M | Australia | MYOB | MYOB Exo | ERP Financial | 2013 | n/a |
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Retail | 25 | $2M | Australia | MYOB | MYOB Exo | ERP Financial | 2012 | Kilimanjaro Consulting |
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Retail | 10 | $1M | Australia | MYOB | MYOB Exo | ERP Financial | 2015 | Kilimanjaro Consulting |
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Retail | 50 | $5M | Australia | MYOB | MYOB Exo | ERP Financial | 2012 | Kilimanjaro Consulting |
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Retail | 30 | $3M | Australia | MYOB | MYOB Exo | ERP Financial | 2022 | Kilimanjaro Consulting |
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