Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Misen | Consumer Packaged Goods | 24 | $4M | United States | Polar Analytics | Polar Analytics | Analytics and BI | 2024 | n/a | ||
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Aidentified | Professional Services | 56 | $7M | United States | ATTOM Data | ATTOM Nexus | Analytics and BI | 2022 | n/a | In 2022, Aidentified adopted ATTOM Nexus in the Analytics and BI category to consume ATTOM property attributes and valuation data for prospect enrichment. Aidentified uses ATTOM property attributes and valuation data to enrich lead profiles and trigger-event signals for wealth and financial-services prospecting in the United States, and the ATTOM Nexus nameframes the modern data access approach used. The implementation centers on ATTOM Nexus as a self-service dataset exploration and cloud delivery layer, inferred from Aidentified's historical consumption of ATTOM datasets. Functional capabilities deployed include property attribute ingestion, valuation data feeds, and event signal generation to surface ownership changes and property triggers, configured for use in data enrichment and lead scoring workflows. Operational coverage is focused on United States wealth and financial-services prospecting, with the platform feeding enriched profiles into Aidentified sales and marketing prospecting processes. The solution is used to generate targeted lead lists and trigger-event alerts that support demand generation and outbound sales outreach, aligning dataset outputs with commercial segmentation criteria. Deployment emphasizes cloud-delivered dataset access and API or file-based feeds into Aidentified lead management and prospecting systems, enabling automated enrichment and signal-driven workflows. The implementation delivered improved lead quality and conversion as reported, and governance attention is placed on dataset refresh cadence and signal relevance to maintain prospecting accuracy. | |
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Professional Services | 285 | $60M | United States | AuditDashboard | AuditDashboard Insights | Analytics and BI | 2022 | n/a |
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Professional Services | 10 | $1M | United States | AuditFile | AuditFile | Analytics and BI | 2020 | n/a |
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Professional Services | 140 | $25M | United States | AuditFile | AuditFile | Analytics and BI | 2017 | n/a |
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Professional Services | 15 | $3M | United States | AuditFile | AuditFile | Analytics and BI | 2015 | n/a |
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Professional Services | 25 | $4M | United States | AuthorityLabs by Traject | Authority Labs Rank Tracker | Analytics and BI | 2019 | n/a |
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Government | 60 | $25M | United States | Avenu Insights & Analytics | Avenu Analytics | Analytics and BI | 2021 | n/a |
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Communications | 70 | $11M | United States | Baremetrics | Baremetrics | Analytics and BI | 2014 | n/a |
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Professional Services | 10 | $1M | United States | Baremetrics | Baremetrics | Analytics and BI | 2018 | n/a |
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