Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- SCM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Virgin Atlantic Cargo United Kingdom | Transportation | 300 | $300M | United Kingdom | Accelya | FLX Cargo | Order Management,Warehouse Management | 2022 | n/a | In 2022, Virgin Atlantic Cargo selected Accelya's FLX Cargo to modernize its enterprise wide 'Voyager' cargo platform, digitizing the offer to settlement lifecycle to improve commercial and operational control and customer engagement across its UK led network. The FLX Cargo implementation aligns with Order Management,Warehouse Management use cases and covers offer creation, order lifecycle management and ULD and operations capabilities. The agreement was announced in April 2022 and the first implementation phase targeted an early 2023 go live, with scope focused on commercial offer generation and end to end order processing. Deployment is positioned as an enterprise wide modernization of Voyager, consolidating commercial pricing and operational handling into FLX Cargo modules. Operational coverage is UK led and spans commercial, operations and customer engagement functions, with FLX Cargo intended to centralize offer generation, booking and ULD orchestration within a single cargo management application. Governance and rollout are phased, prioritizing offer and order workflows first and enabling process standardization across teams as the platform is extended. | |
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Tesco | Retail | 340000 | $93.2B | United Kingdom | Decklar (formerly Roambee) | Decision AI | Supply Chain Management | 2024 | n/a | In 2024, Decklar deployed Decision AI to provide real time container tracking across Tesco's UK rail and road network, covering roughly 3,000 stores and more than 23,000 container journeys. The deployment targeted Supply Chain Management use cases, focusing on end to end visibility for container flows and delivering ETA and decision signals into operational workflows. Decision AI was implemented with container visibility and ETA decision signal capabilities informed by Decklar's AI visibility and orchestration approach. The configuration emphasized continuous location telemetry, event detection for dwell and delay, and automated decision signal generation to support prioritization and orchestration of container movements across modal handoffs. Operational scope included Tesco's UK rail and road transport lanes and downstream store replenishment processes for the covered store network. Functional impact mapped to transportation planning, distribution orchestration, inbound dock operations, and inventory accuracy across stores, with Decision AI signals used to drive event driven operational responses and rescheduling of container handling. Governance and process changes centered on integrating AI decision signals into existing logistics coordination workflows, shifting teams toward exception management and signal based intervention. Reported outcomes from the case study included reduced dwell times and improved stock accuracy, reflecting Decision AI usage within Tesco's Supply Chain Management environment. | |
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Distribution | 81 | $54M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2023 | n/a |
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Distribution | 71 | $20M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2025 | n/a |
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Manufacturing | 150 | $25M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2020 | n/a |
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Distribution | 75 | $20M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2020 | n/a |
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Distribution | 130 | $59M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2023 | n/a |
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Consumer Packaged Goods | 87 | $43M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2015 | n/a |
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Distribution | 56 | $33M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2022 | n/a |
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Distribution | 75 | $32M | United Kingdom | Orderwise | Orderwise WMS | Warehouse Management | 2025 | n/a |
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