Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Banco Bice Chile | Banking and Financial Services | 1500 | $420M | Chile | Modyo | Modyo Insights | Analytics and BI | 2020 | n/a | In 2020 Banco BICE Chile implemented Modyo Insights as part of a public website modernization that included migration to AWS. Modyo Insights, categorized as Analytics and BI, was deployed to instrument digital factory metrics supporting SEO and discovery for customers in Chile. The implementation configured analytics tracking for organic search, page level engagement, and centralized dashboards for marketing and web teams. Workstreams included a UX and UI redesign and template driven multi site delivery, with Modyo Insights capturing event level data tied to content and layout variations. Architecturally the deployment integrated Modyo Insights with AWS hosted public websites, routing analytics ingestion to centralized reporting and enabling cross site comparisons. Operational coverage focused on the bank public web properties and involved digital, marketing, and web operations functions. Governance followed a staged rollout aligned to a five month delivery timeline, with analytics instrumentation embedded into the content delivery pipeline. Reported outcomes from the engagement included a five month delivery cadence, a +18.1% increase in organic clicks and a +23.1% increase in organic impressions. | |
 |
OpenTable | Leisure and Hospitality | 1500 | $600M | United States | Preset | Preset Cloud | Analytics and BI | 2023 | n/a | In 2023, OpenTable deployed Preset Cloud as its primary BI platform to enable self-service analytics for approximately 400 colleagues across sales operations and internal teams in the United States and globally. The deployment positioned Preset Cloud inside the Analytics and BI portfolio to centralize data access and to create a single source of truth for operational reporting and ad hoc analysis. The implementation centered on consolidating data sources into governed datasets and standardizing reporting artifacts, including shared dashboards and curated views for sales operations and internal business functions. Preset Cloud was configured to provide role based access to curated datasets, live dashboards for sales workflow metrics, and self-service exploration capabilities to reduce report contention and accelerate insight discovery. Operational scope covered sales operations and adjacent internal teams across US sites and international colleagues, with rollout activities focused on provisioning user accounts, defining dataset ownership, and enforcing reporting standards to ensure consistency. Governance emphasized dataset stewardship, standardized report templates, and a single source of truth which improved data democratization and decision-making as reported by the customer. | |
 |
|
Insurance | 1500 | $250M | United States | Quantemplate | Quantemplate Analytics | Analytics and BI | 2019 | n/a |
|
|
|
|
|
Retail | 1500 | $228M | Hungary | Prefixbox | Prefixbox Insights | Analytics and BI | 2022 | n/a |
|
|
|
|
|
Automotive | 1500 | $4.5B | Austria | proALPHA Business Solutions | proALPHA Infozoom | Analytics and BI | 2016 | n/a |
|
|
|
|
|
Media | 1500 | $500M | United States | Conviva | Conviva | Analytics and BI | 2023 | n/a |
|
|
|
|
|
Media | 1500 | $300M | Turkey | Conviva | Conviva | Analytics and BI | 2021 | n/a |
|
|
|
|
|
Retail | 1500 | $220M | Netherlands | Oracle | Oracle Endeca | Analytics and BI | 2020 | n/a |
|
|
|
|
|
Retail | 1500 | $220M | Netherlands | Google Looker Studio (ex. Data Studio) | Analytics and BI | 2026 | n/a |
|
|
|
|
|
|
Government | 1500 | $178M | United States | Tableau Software | Tableau | Analytics and BI | 2021 | n/a |
|
|