Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- TRM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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NatWest | Banking and Financial Services | 56600 | $18.0B | United Kingdom | Visa | Featurespace ARIC Risk Hub | AML, Fraud and Compliance | 2019 | n/a | In 2019 NatWest selected Featurespace ARIC Risk Hub as an AML, Fraud and Compliance solution to provide enterprise transaction monitoring and payments fraud detection. The initiative targeted account takeover and APP scams and was selected in late 2019 with implementation completed in 2020. The deployment of Featurespace ARIC Risk Hub centered on real time transaction monitoring and adaptive behavioral analytics, combining anomaly detection, risk scoring and rules orchestration to surface scam value and suspicious payment flows. Configuration work emphasized payments fraud detection capabilities and tuning to distinguish genuine customer behavior from APP scam patterns, using risk scoring to prioritize investigations. Operational coverage extended across NatWest consumer and commercial divisions in the United Kingdom, embedding the application into fraud operations and payments teams for case triage and review. The implementation was positioned as an enterprise wide monitoring hub, aligning transaction surveillance workflows and alerting to existing operational processes. Governance and rollout followed a staged selection and completion timeline, with the project selected in late 2019 and completed in 2020. The deployment improved fraud and scam value detection while reducing false positives and operational strain, reflecting measurable improvements in detection quality reported by the bank. | |
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Mitsui & Co | Banking and Financial Services | 56400 | $100.3B | Japan | ION Investment Group | ION Openlink Endur | ETRM | 2015 | n/a | ||
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Banking and Financial Services | 56400 | $100.3B | Japan | Trayport | Trayport ETRM | ETRM | 2008 | n/a |
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Distribution | 56400 | $104.7B | Japan | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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Distribution | 56400 | $104.7B | Japan | OneTrust | OneTrust CookiePro | Governance, Risk and Compliance | 2025 | n/a |
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Professional Services | 56000 | $10.9B | United States | Kyriba | Kyriba Treasury | Treasury Management | 2010 | n/a |
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Retail | 56000 | $6.7B | United States | KONEXUS | KONEXUS for Enterprises | Critical Event Management | 2019 | n/a |
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Retail | 56000 | $25.0B | Germany | Serrala | Serrala AutoBank | Treasury Management | 2012 | n/a |
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Aerospace and Defense | 56000 | $34.0B | France | NASDAQ | NASDAQ Calypso Treasury & Liquidity | Treasury Management | 2012 | n/a |
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Aerospace and Defense | 56000 | $34.0B | France | Salmon Software Inc. | Salmon Treasurer | Treasury Management | 2014 | n/a |
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