Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Leisure and Hospitality
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Grupo Posadas Leisure and Hospitality 18821 $430M Mexico SAP SAP Customer Data Cloud (ex Gigya) Customer Data Platform 2018 n/a
Grupo Posadas Leisure and Hospitality 18821 $430M Mexico The Hotels Network The Hotels Network BenchDirect Marketing Analytics 2019 n/a
Leisure and Hospitality 18821 $430M Mexico Okta Okta Identity Cloud Identity and Access Management (IAM) 2021 n/a
Leisure and Hospitality 18821 $430M Mexico Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2021 n/a
Leisure and Hospitality 18821 $430M Mexico Magnite Magnite (ex Rubicon Project) Digital Advertising Platform 2019 n/a
Leisure and Hospitality 18821 $430M Mexico Lumen Technologies Lumen CDN Content Delivery Network 2019 n/a
Leisure and Hospitality 18821 $430M Mexico Liferay Liferay Digital Experience Platform (DXP) Web Content Management 2013 n/a
Leisure and Hospitality 18700 $2.1B United States iCIMS iCIMS Recruit Applicant Tracking System Applicant Tracking System 2014 n/a
Leisure and Hospitality 18700 $2.1B United States Amazon Web Services (AWS) Amazon EC2 Application Hosting and Computing Services 2015 n/a
Leisure and Hospitality 18700 $2.1B United States Amazon Web Services (AWS) Amazon CloudFront Content Delivery Network 2019 n/a
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