Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Professional Services
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Cisco Systems | Professional Services | 90400 | $53.8B | United States | Cisco Systems | Cisco Web Security Appliance | Application Security (AppSec) | 2008 | n/a | In 2008, Cisco Systems deployed the Cisco Web Security Appliance as an internal IT and security control to protect corporate web traffic. The US based deployment was positioned to support Cisco's any device strategy and to harden web access across departments. Cisco Web Security Appliance, built on IronPort based technology, was configured to provide core Application Security (AppSec) capabilities including URL filtering, malware detection and centralized policy enforcement as an inline web gateway. The implementation performed content inspection and transaction blocking, registering roughly 30 million malicious transactions blocked in the first three months of production according to the Cisco on Cisco case study. The appliance model emphasized appliance level administration and signature and reputation based blocking workflows typical of web security gateways. Operational responsibility resided with Cisco IT and security teams and the scope covered corporate networks and endpoint access originating from company devices and remote users. Governance centered on consolidated policy sets, centralized logging and monitoring, and low management overhead to minimize administrative burden during production operations. This deployment illustrates Cisco Systems using Cisco Web Security Appliance within Application Security (AppSec) to secure corporate web traffic and support IT and security business functions. | |
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Cisco Systems | Professional Services | 90400 | $53.8B | United States | Duo Security | Duo Device Trust | Identity and Access Management (IAM) | 2021 | n/a | In 2021, Cisco Systems deployed Duo Device Trust as part of a global Identity and Access Management (IAM) program to evaluate device posture and protect employee and contractor access to internal applications. The implementation was led within Cisco’s IT and security organization and initiated with a focused North America rollout that completed in three months before global scale up. The deployment centered on Duo Device Trust and Duo Device Health capabilities, implementing device posture assessment, device health checks, and policy-based access controls to gate internal application access. Configuration emphasized posture signals and conditional enforcement at authentication, aligning device hygiene checks with access policies and reducing trust decisions to device state and identity context. Operational coverage included employees and contractors across internal application estates, producing approximately 5 million device health checks per month as the program scaled. The rollout was executed as an enterprise IAM initiative, integrating device posture evaluation into existing authentication workflows to provide continuous endpoint assessment for access decisions. Governance and rollout followed an IT security program model, with phased rollout controls from North America to global sites and centralized policy management for device trust rules. The program reported estimated annual productivity savings of $3.4M, while operational telemetry centered on monthly device health check volumes and centralized enforcement of device posture for access to internal applications. | |
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Professional Services | 90400 | $53.8B | United States | Duo Security | Duo Identity Security Posture Management (ISPM) | Identity and Access Management (IAM) | 2021 | n/a |
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Professional Services | 90400 | $53.8B | United States | Duo Security | Duo Multi-Factor Authentication | Identity and Access Management (IAM) | 2022 | n/a |
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Professional Services | 90400 | $53.8B | United States | Duo Security | Duo Passport | Identity and Access Management (IAM) | 2024 | n/a |
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Professional Services | 90400 | $53.8B | United States | Duo Security | Duo Passwordless | Identity and Access Management (IAM) | 2023 | n/a |
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Professional Services | 90400 | $53.8B | United States | EditShare | EditShare Wiredrive | Digital Asset Management | 2016 | n/a |
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Professional Services | 90400 | $53.8B | United States | Elasticsearch | Elastic Cloud On Kubernetes | Container Service | 2023 | n/a |
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Professional Services | 90400 | $53.8B | United States | Endace | Endace Threat Intelligence | Threat Modeling | 2025 | n/a |
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Professional Services | 90400 | $53.8B | United States | Endace | EndaceVision | Network Detection and Response (NDR) | 2025 | n/a |
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