Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Content Management
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Rogers Communications | Communications | 24000 | $20.6B | Canada | Madcap Software | MadCap Xyleme LMS | Content Management | 2024 | n/a | In 2024 Rogers Communications implemented MadCap Xyleme LMS as a Content Management solution to centralize internal employee learning and development content in Canada and to deliver interactive educational podcasts and learning materials. The deployment focused on internal L&D use rather than external customer-facing content, aligning the application to corporate training and knowledge distribution functions. The implementation used MadCap Xyleme Create and MadCap Xyleme Syndicate as the explicit product components. MadCap Xyleme Create was used for structured content authoring and producing interactive learning artifacts, while MadCap Xyleme Syndicate centralized content delivery and reuse across learning channels, supporting single source publishing and versioned content distribution. Operational scope covered Rogers' employee learning and development organization in Canada, with content workflows standardized around the Create and Syndicate toolchain. Configuration emphasized centralized content repositories, editorial workflows and content reuse to reduce duplication of development effort and to accelerate content iteration within L&D teams. Governance and rollout centralized content ownership and editorial control under the corporate learning group, with process changes to authoring and syndication workflows to support reuse and consistent delivery. The case study reports substantial reductions in content development costs of approximately 53 percent and improved learner engagement as direct outcomes of the MadCap Xyleme Create and Syndicate deployment. | |
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Rogers Communications | Communications | 24000 | $20.6B | Canada | Madcap Software | MadCap Xyleme Create | Content Management | 2017 | n/a | In 2017, Rogers Communications implemented MadCap Xyleme Create as part of a Content Management deployment for workforce learning and development in Toronto, Canada. The initiative targeted employee training and engagement across Rogers learning functions and used MadCap Xyleme Create alongside Xyleme Syndicate to componentize learning content and deliver interactive, trackable Podcast+ assets. The implementation focused on structured authoring and component-level reuse, with MadCap Xyleme Create configured to produce modular learning objects and templates for rapid assembly of training modules. Functional capabilities implemented included componentization, template-driven assembly, interactive media embedding for Podcast+ assets, and content versioning to support iterative updates to curricula. Operational coverage centered on workforce learning and development teams in Toronto, with syndication workflows managed by Xyleme Syndicate to publish modular content across training channels and support LMS ingestion patterns. The deployment emphasized publishing pipelines for interactive media and the ability to capture learner interactions for improved tracking within employee training programs. Governance and process changes established modular authoring standards, centralized content ownership, and syndication governance to enable scalable reuse and faster content updates. Outcomes reported by Rogers include a 53% reduction in content development costs and improved learner comprehension and tracking, outcomes attributed to componentized Content Management and syndicated delivery of interactive learning assets. | |
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Oil, Gas and Chemicals | 24000 | $12.4B | United States | Dokmee | Dokmee ECM | Enterprise Content Management | 2021 | n/a |
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Banking and Financial Services | 24000 | $15.7B | United States | Instabase | Instabase AI Hub Analyze | Intelligent Document Processing | 2025 | n/a |
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Banking and Financial Services | 24000 | $15.7B | United States | Instabase | Instabase AI Hub Automate | Intelligent Document Processing | 2024 | n/a |
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Consumer Packaged Goods | 24000 | $6.1B | China | Microsoft | Microsoft SharePoint | Enterprise Content Management | 2013 | n/a |
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Consumer Packaged Goods | 24000 | $6.1B | China | Acquia | Acquia Cloud | Web Content Management | 2019 | n/a |
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Consumer Packaged Goods | 24000 | $6.1B | China | Drupal | Drupal CMS | Web Content Management | 2019 | n/a |
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Consumer Packaged Goods | 24000 | $6.1B | China | CrownPeak | CrownPeak DXP | Web Content Management | 2021 | n/a |
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Aerospace and Defense | 23986 | $4.7B | Sweden | DocuSign | DocuSign eSignature | Digital Signing | 2021 | n/a |
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