Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Leisure and Hospitality
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Carnival Corporation UK | Leisure and Hospitality | 11000 | $1.6B | United Kingdom | Verint Systems | Verint Interaction Experience | Customer Experience | 2013 | n/a | In 2013, Carnival Corporation UK implemented Verint Interaction Experience to support an analytics-driven quality initiative across its guest contact operations. Verint Interaction Experience was deployed as a Customer Experience platform to capture structured post-call feedback and enable ongoing assessment of service interactions. The implementation focused on post-call surveys designed to measure guests’ perceptions of interactions and to assess proficiency in resolving guest questions or issues on the first call. Functional capabilities emphasized in the rollout included survey capture, interaction analytics, agent performance evaluation in near real time, and consolidated reporting for commercial analysis. Operational coverage centered on Carnival Cruise Line contact center operations and the commercial reporting and analysis function, with oversight from the Manager of Commercial Reporting & Analysis. The project impacted customer service and quality assurance workflows by instrumenting voice interactions for service quality review and by surfacing insights used for agent coaching and process refinement. Governance and rollout required a focused effort and allocation of resources, reflecting an extended implementation timeline rather than an overnight change. According to Brandon Roundtree, Manager of Commercial Reporting & Analysis at Carnival Cruise Line, the initiative was successful and produced the expected improvements in evaluating the customer experience as a whole. | |
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Carnival Corporation UK | Leisure and Hospitality | 11000 | $1.6B | United Kingdom | Verint Systems | Verint Workforce Optimization | Workforce Management | 2010 | n/a | In 2010, Carnival Corporation UK deployed Verint Workforce Optimization for Workforce Management across its UK contact centre operations. The rollout targeted three customer booking contact centres supporting P&O Cruises and Cunard Line and providing UK call centre support for Princess Cruises, Holland America Line and Seabourn, where staff handled around 5000 calls per day. The Verint Workforce Optimization implementation included Impact 360 Workforce Management, Quality Monitoring, Blue Pumpkin Forecasting and Scheduling, and integrated Avaya Call Recorder to unify recording, quality and scheduling capabilities. Verint Workforce Optimization was used to orchestrate forecasting and scheduling workflows, manage adherence and agent scheduling, and centralize quality monitoring across the booking centres. The deployment was integrated with a broad contact centre and communications stack, including Avaya CM6 telephony, Avaya IP Agent and Avaya OneX Communicator softphones for home workers, and Avaya CMS for call monitoring. Operational integrations also encompassed Proteus Call Logging Software, Avaya Call Recorder, Exterity audio visual systems, Cisco Telepresence and Polycom video conferencing, Cisco Jabber unified communications, BT One Bill billing analysis for fixed estate, and mobile device billing analysis covering 1200 devices, plus on board VSAT satellite systems for ship connectivity. Operational governance emphasized ITIL aligned change controls, technical design and programming of Avaya call flows, and service desk escalation for complex issues, with the implementation team providing expert technical guidance and ongoing maintenance. Carnival Corporation UK positioned Verint Workforce Optimization as the central Workforce Management system for its customer booking operations, while maintaining cross functional stakeholder liaison to support scheduling, quality, recording and communications workflows. | |
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Leisure and Hospitality | 11000 | $1.6B | United Kingdom | Avaya | Avaya Aura Workforce Optimization | Workforce Management | 2015 | n/a |
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Leisure and Hospitality | 11000 | $1.6B | United Kingdom | Avaya | Avaya Call Management System | Call Center | 2010 | n/a |
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Leisure and Hospitality | 11000 | $3.0B | Germany | Google Cloud CDN | Content Delivery Network | 2022 | n/a |
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Leisure and Hospitality | 11000 | $3.0B | Germany | CleverPush | CleverPush Web | Marketing Automation | 2020 | n/a |
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Leisure and Hospitality | 11000 | $3.0B | Germany | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2021 | n/a |
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Leisure and Hospitality | 11000 | $3.0B | Germany | Adobe Systems | Adobe Launch | Tag Management | 2020 | n/a |
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Leisure and Hospitality | 11000 | $3.0B | Germany | Sinch | Pathwire MailJet | Transactional Email | 2016 | n/a |
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Leisure and Hospitality | 11000 | $3.0B | Germany | OVHcloud | OVHcloud | Application Hosting and Computing Services | 2021 | n/a |
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