Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Collaboration
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Trinity Health St. Joseph Mercy Ann Arbor | Healthcare | 15300 | $2.0B | United States | Cisco Systems | Cisco Webex Meetings | Audio Video and Web Conferencing | 2020 | n/a | ||
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Autodesk | Professional Services | 15300 | $6.1B | United States | ON24 | ON24 Intelligent Engagement Platform | Event Management | 2024 | n/a | In 2024, Autodesk implemented the ON24 Intelligent Engagement Platform as an Event Management solution for its sales and marketing functions. Autodesk used the ON24 Intelligent Engagement Platform to orchestrate digital events and AI driven engagement platforms, and the company reported a 12X ROI on pipeline while driving incremental value with AI, engagement and personalization. The deployment centered on Event Management and digital experience capabilities within the ON24 Intelligent Engagement Platform, including webinar and virtual event delivery, engagement analytics, personalization engines, AI assisted audience segmentation, and engagement scoring. Configuration focused on orchestration of live and on demand experiences, content personalization rules, and automated pathways to connect event interactions to pipeline stages and attribution workflows. Operational coverage targeted cross functional adoption across marketing, demand generation and sales enablement teams, using engagement telemetry as a continuous input to lead qualification and pipeline acceleration practices. Governance emphasized centralized engagement data streams and content governance to standardize measurement and personalization, enabling iterative tuning of content and AI driven engagement models. | |
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Transportation | 15300 | $1.4B | Germany | Miro | Miro | Collaboration | 2024 | n/a |
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Transportation | 15300 | $1.4B | Germany | Microsoft | Microsoft 365 | Collaboration | 2017 | n/a |
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Banking and Financial Services | 15300 | $1.0B | Belgium | Microsoft | Microsoft 365 | Collaboration | 2024 | n/a |
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Consumer Packaged Goods | 15296 | $4.6B | Japan | Microsoft | Microsoft 365 | Collaboration | 2016 | n/a |
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Professional Services | 15289 | $8.0B | United States | Adobe Systems | Adobe Connect | Audio Video and Web Conferencing | 2017 | n/a |
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Professional Services | 15289 | $8.0B | United States | Google Workspace (Formerly Google G-Suite) | Collaboration | 2020 | n/a |
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Professional Services | 15289 | $8.0B | United States | Microsoft | Microsoft 365 | Collaboration | 2019 | n/a |
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Government | 15279 | $123M | Uruguay | Cisco Systems | Cisco Webex Meetings | Audio Video and Web Conferencing | 2020 | n/a |
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