Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Media
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Mashable, Inc | Media | 659 | $42M | United States | StackCommerce | StackCommerce | eCommerce | 2019 | n/a | In 2019, Mashable, Inc implemented StackCommerce to add eCommerce capability to its website. StackCommerce was embedded into Mashable content pages to enable native storefront experiences, product merchandising, and streamlined checkout workflows, positioning StackCommerce as the on-site commerce engine for content to commerce flows. Configuration emphasized core eCommerce functional modules, including product catalog management, on-page checkout flows, order capture and basic order management, and affiliate commerce functionality aligned to a publisher commerce model. Operational scope included editorial, audience engagement, and commercial partnerships teams, with governance and workflow changes to align content publishing, promotional scheduling, and commerce activation. Instrumentation for commerce event tracking and analytics was implemented within the site context to support attribution and content performance analysis using StackCommerce on the Mashable website. | |
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Mashable, Inc | Media | 659 | $42M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2019 | n/a | ||
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Media | 659 | $42M | United States | Fastly | Fastly | Content Delivery Network | 2019 | n/a |
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Media | 659 | $42M | United States | Cloudflare | Cloudflare CDN | Content Delivery Network | 2021 | n/a |
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Media | 659 | $42M | United States | Crazy Egg | Crazy Egg | Marketing Analytics | 2020 | n/a |
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Media | 659 | $42M | United States | ActiveCampaign | Postmark | Transactional Email | 2020 | n/a |
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Media | 659 | $42M | United States | Atlassian | Atlassian Jira Service Desk | IT Service Management | 2021 | n/a |
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Media | 659 | $42M | United States | CrownPeak | CrownPeak DXP | Web Content Management | 2021 | n/a |
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Media | 659 | $42M | United States | Qualtrics | Qualtrics CustomerXM | Customer Experience | 2021 | n/a |
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Media | 659 | $42M | United States | ComScore | comScore Activation | Digital Advertising Platform | 2021 | n/a |
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