Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Retail
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Bata Chile | Retail | 566 | $192M | Chile | Oracle | Oracle Retail Customer Engagement Cloud | Customer Engagement | 2017 | n/a | In 2017, Bata Chile implemented Oracle Retail Customer Engagement Cloud, adopting the Customer Engagement application to unify customer interactions across its retail operations in Chile. The deployment targeted store-facing workflows and centralized customer profile management to support retail merchandising and frontline associate engagement. The implementation connected Oracle Retail Customer Engagement Cloud with Oracle Retail Xstore and Oracle Retail Order Broker, leveraging core capabilities for customer profile consolidation, loyalty and promotions orchestration, and contextual engagement across purchase touchpoints. Configuration emphasized real-time profile resolution and rule-based offer management consistent with Customer Engagement functional practices. Architecturally the solution positioned the Oracle Retail Customer Engagement Cloud as a central engagement service integrated with in-store point of sale via Oracle Retail Xstore and with order routing and fulfillment processes via Oracle Retail Order Broker. Operational coverage included store associates, centralized order management, and customer service workflows to create a consistent customer interaction layer. Program governance was led by a project manager with consulting resources overseeing configuration, testing, and phased rollout activities. Governance established cross-functional workflows linking merchandising, store operations, and customer service to the new Customer Engagement processes and operational controls. | |
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BCM Bricolage, S.A. | Retail | 4000 | $1.3B | Portugal | Oracle | Oracle Retail (ex Retek) | Retail Management | 2016 | n/a | ||
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Retail | 2950 | $600M | Brazil | Oracle | Oracle Retail (ex Retek) | Retail Management | 2018 | n/a |
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Retail | 16654 | $1.8B | Poland | Oracle | Oracle Retail (ex Retek) | Retail Management | 2019 | n/a |
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Retail | 350 | $97M | Thailand | Oracle | Oracle Retail (ex Retek) | Retail Management | 2016 | n/a |
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Retail | 350 | $97M | Thailand | Oracle | Oracle Retail Assortment Planning | Retail Management | 2016 | n/a |
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Retail | 230000 | $16.1B | China | Oracle | Oracle Retail (ex Retek) | Retail Management | 2014 | n/a |
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Retail | 2800 | $451M | United States | Oracle | Oracle Retail (ex Retek) | Retail Management | 2010 | n/a |
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Retail | 2500 | $350M | United States | Oracle | Oracle Retail (ex Retek) | Retail Management | 2005 | n/a |
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Retail | 15800 | $1.6B | China | Oracle | Oracle Retail (ex Retek) | Retail Management | 2018 | n/a |
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