Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Miroglio Fashion s.r.l. | Retail | 3300 | $350M | Italy | Lectra | Lectra Retviews | Analytics and BI | 2021 | n/a | In 2021, Miroglio Fashion s.r.l. implemented Lectra Retviews, an Analytics and BI application, to automate competitive benchmarking and support merchandising and planning across its international footprint. The customer story published October 2021 describes a deployment aimed at improving assortment and pricing decision workflows for merchandising and planning teams. The implementation configured Lectra Retviews to deliver automated competitive benchmarking, assortment optimization inputs, and pricing decision support. Functional capabilities implemented included real time monitoring of discount levels and competitors out of stock rates, centralized dashboards for daily or weekly benchmarking cadence, and data quality profiling to provide consistent inputs for assortment planning and seasonal collection cycles. Operational coverage focused on merchandising and planning departments with rollout practices that established a regular reporting cadence and centralized access to Lectra Retviews dashboards for planners and merchandisers. According to the customer account, the deployment delivered significant time savings on reporting and allowed Miroglio to benchmark weekly or daily to better plan seasonal collections across its international footprint. | |
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GÉMO | Retail | 2200 | $350M | France | Lectra | Lectra Retviews | Analytics and BI | 2023 | n/a | In 2023, GÉMO implemented Lectra Retviews as an Analytics and BI solution to provide AI powered market intelligence for assortment planning and pricing. The deployment targeted merchandising and marketing teams in France, delivering real time insights into trends and competitors' pricing strategies. Lectra Retviews was configured to surface trend signals and competitive price movements for category managers and pricing analysts. The implementation emphasized functional capabilities aligned with Analytics and BI, including trend detection, competitor price monitoring, assortment analytics, pricing scenario analysis, and real time dashboards and alerts. Lectra Retviews ingested market and competitor signals to populate visualizations and algorithmic indicators that feed merchandising workflows and pricing review cycles. Configuration focused on signal visualization, automated alerting for emerging trends, and support for assortment rationalization and promotion planning. The customer story published March 2023 describes the operational rollout to merchandising and marketing users, aligning analytics outputs with assortment review and pricing governance processes. Reported outcomes include faster trend detection and improved pricing and assortment decisions that help the retailer better align collections and promotions. The deployment embedded AI powered market intelligence into merchandising decision making and promotional planning, strengthening category management processes. | |
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Education | 3800 | $350M | China | OpenAthens | OpenAthens Compass | Analytics and BI | 2021 | n/a |
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Manufacturing | 1250 | $350M | Saudi Arabia | Chartbeat | Chartbeat | Analytics and BI | 2024 | n/a |
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Automotive | 450 | $350M | United States | Tinybird | Tinybird Platform | Analytics and BI | 2025 | n/a |
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Professional Services | 700 | $350M | United States | Microsoft | Microsoft Power BI | Analytics and BI | 2023 | n/a |
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Banking and Financial Services | 1800 | $349M | Canada | Microsoft | Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) | Analytics and BI | 2008 | n/a |
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Education | 3400 | $349M | Canada | Tableau Software | Tableau | Analytics and BI | 2022 | n/a |
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Construction and Real Estate | 691 | $349M | United States | ConEst Software Systems | ConEst Connect Analytics and Reporting | Analytics and BI | 2007 | n/a |
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Utilities | 600 | $348M | United States | Oracle | Oracle OBIEE | Analytics and BI | 2010 | n/a |
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