Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
ExxonMobil Oil, Gas and Chemicals 61000 $339.2B United States Magnite Magnite (ex Rubicon Project) Digital Advertising Platform 2019 n/a
Australian Public Service Government 155796 $338.1B Australia Oracle Oracle Siebel Case Management Citizen Engagement 2018 n/a
Government 155796 $338.1B Australia Hotjar Hotjar Customer Experience 2019 n/a
Government 155796 $338.1B Australia Adobe Systems Adobe Experience Cloud Customer Experience 2019 n/a
Automotive 684025 $335.2B Germany Adobe Systems Adobe Experience Cloud Customer Experience 2019 n/a
Automotive 383853 $323.2B Japan Resonate Resonate Ignite Platform Data Management Platform 2013 n/a
Automotive 383853 $323.2B Japan Salesforce Salesforce Audience Studio Data Management Platform 2013 n/a
Automotive 383853 $323.2B Japan Crazy Egg Crazy Egg Marketing Analytics 2013 n/a
Automotive 383853 $323.2B Japan Adobe Systems Adobe Audience Manager Data Management Platform 2018 n/a
Automotive 383853 $323.2B Japan Oracle Oracle Advertising (ex Oracle Data Cloud) Customer Experience 2013 n/a
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