Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Renault Group Automotive 170000 $54.7B France Kameleoon Kameleoon Marketing Analytics 2013 n/a
Albert Heijn Retail 125000 $54.6B Netherlands Salesforce Salesforce Service Cloud Customer Support 2019 n/a
Retail 125000 $54.6B Netherlands Salesforce Salesforce Experience Cloud Customer Engagement,Customer Experience 2019 n/a
Retail 125000 $54.6B Netherlands Salesforce Salesforce Marketing Cloud Marketing Automation 2019 n/a
Retail 125000 $54.6B Netherlands Google Google Analytics 360 Marketing Analytics 2017 n/a
Retail 125000 $54.6B Netherlands SiteSpect SiteSpect A/B Testing Marketing Analytics 2016 n/a
Communications 101100 $54.6B United States Tealium Tealium IQ Tag Management Tag Management 2013 n/a
Communications 101100 $54.6B United States Salesforce Salesforce Pardot Marketing Automation 2018 n/a
Communications 101100 $54.6B United States Doxim Doxim Striata Digital Customer Communication Customer Engagement 2018 n/a
Communications 101100 $54.6B United States Adobe Systems Adobe Experience Cloud Customer Experience 2020 n/a
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