Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
HP Professional Services 58000 $53.6B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2016 n/a
HP Professional Services 58000 $53.6B United States Adobe Systems Adobe Audience Manager Data Management Platform 2016 n/a
Professional Services 58000 $53.6B United States Qualtrics Qualtrics CustomerXM Customer Experience 2016 n/a
Professional Services 58000 $53.6B United States Sitecore Sitecore Moosend Marketing Automation Marketing Automation 2020 n/a
Banking and Financial Services 46600 $53.5B United States Microsoft Microsoft Dynamics CRM CRM 2009 n/a
Banking and Financial Services 46600 $53.5B United States SugarCRM SugarCRM Customer Experience,CRM 2015 n/a
Banking and Financial Services 46600 $53.5B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2015 n/a
Utilities 41525 $53.5B Japan Keap (formerly Infusionsoft) Keap CRM CRM 2011 n/a
Banking and Financial Services 46600 $53.5B United States Salesforce Salesforce Financial Services Cloud Sales Automation,CRM,Sales Engagement 2015 n/a
Banking and Financial Services 46600 $53.5B United States Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2021 n/a
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