Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Communications
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Kaspersky | Communications | 5152 | $822M | Russia | Digital River | Digital River Global Commerce | eCommerce | 2014 | n/a | In 2014, Kaspersky implemented Digital River Global Commerce as its eCommerce platform on its public website, using Digital River Global Commerce to manage customer-facing online sales for software and digital product offerings. The deployment placed the application at the front end of Kaspersky’s web storefront to handle shopping cart and checkout workflows associated with online product purchases. The implementation leveraged standard eCommerce functional modules, including checkout orchestration, payment processing, tax and compliance handling, order management, and digital delivery and licensing fulfillment patterns common to software vendors. Configuration focused on catalog and pricing management for digital SKUs, secure transaction processing, and automated order capture to support online license delivery and download fulfillment. Operationally the service was integrated directly with Kaspersky’s public website to present offers and capture transactions, positioning Digital River Global Commerce as the primary eCommerce engine for customer purchases. Governance and operational ownership rested with Kaspersky’s eCommerce and commercial operations teams, who managed catalog configuration, pricing and transactional reconciliation through the hosted Digital River Global Commerce environment. | |
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Kaspersky | Communications | 5152 | $822M | Russia | The Trade Desk | The Trade Desk | Digital Advertising Platform | 2014 | n/a | ||
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Communications | 10000 | $3.5B | Colombia | Akamai | Akamai CDN | Content Delivery Network | 2014 | n/a |
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Communications | 10000 | $3.5B | Colombia | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2014 | n/a |
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Communications | 1000 | $100M | United States | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2014 | n/a |
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Communications | 50 | $5M | Norway | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2014 | n/a |
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Communications | 5400 | $4.9B | Spain | Microsoft | Xandr Invest (ex AppNexus DSP) | Digital Advertising Platform | 2014 | n/a |
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Communications | 5400 | $4.9B | Spain | Mixpanel | Mixpanel | Marketing Analytics | 2014 | n/a |
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Communications | 11080 | $3.1B | United States | Revive Adserver | Revive Adserver (ex OpenX/Openads) | Digital Advertising Platform | 2014 | n/a |
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Communications | 37463 | $5.6B | Mexico | Akamai | Akamai CDN | Content Delivery Network | 2014 | n/a |
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