Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Coty | Consumer Packaged Goods | 11636 | $5.9B | United States | AnswerRocket | AnswerRocket Platform | Analytics and BI | 2019 | n/a | In 2019, Coty implemented the AnswerRocket Platform to strengthen its Analytics and BI capabilities for product innovation tracking. The global beauty company leverages the AnswerRocket Platform to monitor its newest products in market, aligning the system with the Consumer Marketing Insights organization to surface performance and trend signals tied to launches. AnswerRocket Platform is configured to automate analysis, deliver natural language query driven exploration, and proactively generate insights narratives, enabling the Consumer Marketing Insights team to answer ad hoc business questions in seconds and to produce stories about business performance, trends, and opportunities. The deployment embeds insight workflows into marketing and innovation decision cycles, focusing operational coverage on consumer marketing analytics, product innovation monitoring, and continuous reporting processes. | |
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Capital Blue Cross | Insurance | 1900 | $2.6B | United States | Apixio | Apixio | Analytics and BI | 2019 | n/a | In 2019 Capital Blue Cross renewed and expanded its use of Apixio, deploying the Apixio HCC Identifier as a component of its AI Healthcare Analytics tooling within risk adjustment operations. The implementation emphasized AI-assisted coding reviews and second-pass chart review workflows to supplement the insurer’s existing clinical review processes. Apixio HCC Identifier was implemented as an AI-powered coding and QA application, providing machine learning driven identification of Hierarchical Condition Categories and evidence locations within patient charts. The solution surfaces specific pages and paragraphs for reviewer attention, supporting targeted clinical validation rather than full-chart manual review, and the platform was configured to support second-pass chart review processes used by the risk adjustment team. Operationally the deployment served the Capital Blue Cross risk adjustment and coding quality functions, integrating the Apixio application into chart review workflows to ensure submitted codes were supported by clinical documentation. The tool reduced reliance on lengthy manual review by directing reviewers to high-probability documentation, and it was used as an ongoing augmentation to existing coder and clinician review activities. Governance and rollout began with a pilot renewal that produced rapid adoption, after which the program scaled across the team, establishing Apixio as a collaborative risk adjustment partner for Capital Blue Cross. Customer service and engagement from Apixio were noted as significantly positive, reinforcing operational adoption and ongoing use of the Apixio application within the insurer’s AI Healthcare Analytics portfolio. | |
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Manufacturing | 6778 | $1.2B | United States | Arbutus Software | Arbutus | Analytics and BI | 2019 | n/a |
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Retail | 14000 | $4.7B | United States | Arbutus Software | Arbutus | Analytics and BI | 2019 | n/a |
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Manufacturing | 3584 | $880M | Japan | Insightsoftware | Insightsoftware Hubble | Analytics and BI | 2019 | n/a |
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Government | 5000 | $430M | United Kingdom | Oracle | Oracle Analytics Cloud | Analytics and BI | 2019 | n/a |
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Insurance | 2000 | $1.5B | United States | ASG Technologies | ASG Data Intelligence | Analytics and BI | 2019 | n/a |
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Retail | 1695 | $676M | United States | Oracle | Oracle Endeca | Analytics and BI | 2019 | n/a |
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Consumer Packaged Goods | 1350 | $1.6B | Ireland | Oracle | Oracle OBIEE | Analytics and BI | 2019 | n/a |
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Media | 3612 | $3.2B | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2019 | n/a |
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