Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Leisure and Hospitality
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Feld Entertainment Leisure and Hospitality 1592 $556M United States Optimizely Optimizely Ektron eCommerce eCommerce 2011 n/a
Feld Entertainment Leisure and Hospitality 1592 $556M United States New Relic New Relic APM Application Performance Management 2011 n/a
Leisure and Hospitality 181000 $11.2B United States NTT Group NTT Enterprise Cloud Application Hosting and Computing Services 2011 n/a
Leisure and Hospitality 15000 $2.0B United States Oracle Oracle Advertising (ex Oracle Data Cloud) Customer Experience 2011 n/a
Leisure and Hospitality 19000 $3.9B United States Lotame Lotame DMP Data Management Platform 2011 n/a
Leisure and Hospitality 21443 $1.2B United States Lotame Lotame DMP Data Management Platform 2011 n/a
Leisure and Hospitality 21443 $1.2B United States Oracle Oracle BlueKai Data Management Platform 2011 n/a
Leisure and Hospitality 200 $16M United States Adobe Systems Adobe Marketo Engage Account Based Marketing,Sales Engagement 2011 n/a
Leisure and Hospitality 800 $180M United States Google Google Workspace (Formerly Google G-Suite) Collaboration 2011 n/a
Leisure and Hospitality 700 $124M United States Media Temple Media Temple Application Hosting and Computing Services 2011 n/a
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