List of Steer Customers
Mechanic Advisor
11 Elkins St,
Boston, MA, 2127,
United States
Boston, MA, 2127,
United States
1 617-765-8187
Professional Services
10
$1M
Since 2010, our global team of researchers has been studying Steer customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Steer for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Steer for Marketing Automation include: Sun Auto Tire and Service, a United States based Automotive organisation with 4500 employees and revenues of $500.0 million, Grease Monkey, a United States based Automotive organisation with 700 employees and revenues of $200.0 million, Main Street Auto, a United States based Automotive organisation with 700 employees and revenues of $150.0 million, Precision Tune Auto Care, a United States based Automotive organisation with 200 employees and revenues of $20.0 million, Family Auto Service, a United States based Automotive organisation with 20 employees and revenues of $2.0 million and many others.
Contact us if you need a completed and verified list of companies using Steer, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Steer customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Collinsville Auto Repair | Automotive | 10 | $1M | United States | Mechanic Advisor | Steer | Marketing Automation | 2021 | n/a |
In 2021, Collinsville Auto Repair implemented Steer as its Marketing Automation application to automate routine customer communications. The independent automotive shop in Canton, CT uses Steer for automated follow ups, service reminders and review requests to improve customer retention and local visibility in the United States.
The implementation focused on Steer modules aligned to service reminders, review automation, and text and email follow up workflows, configured to trigger after appointments and at scheduled maintenance intervals. Functional configuration included contact segmentation by service type and appointment timing, message template management, and sequenced review request automation to reinforce local visibility. Operational scope covered front desk staff and service advisors as primary users in a single shop environment with roughly 10 employees, and governance centered on shop management ownership of messaging workflows, template approval, and opt out handling.
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Family Auto Service | Automotive | 20 | $2M | United States | Mechanic Advisor | Steer | Marketing Automation | 2024 | n/a |
In 2024 Family Auto Service deployed Steer on its website as a Marketing Automation implementation. The Steer implementation is embedded on familyautoservice.com to capture inbound leads, power on-site engagement, and automate customer outreach through web forms and campaign sequencing. Configuration emphasis reflected the company's 20 employee scale, focusing on lightweight lead capture, appointment-driven messaging, and contact segmentation to support marketing and service desk workflows.
Operational architecture centers on in-browser engagement components and server-side campaign orchestration within Steer, with campaign templates and scheduling rules managed inside the application. Operational ownership and governance are consolidated with the shop manager or marketing lead, who manages message templates, opt-in workflows, and cadence for appointment reminders and promotional outreach. The deployment connects customer-facing website flows to Steer as the primary Marketing Automation platform for Family Auto Service business functions including customer acquisition, retention, and appointment management.
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Grease Monkey | Automotive | 700 | $200M | United States | Mechanic Advisor | Steer | Marketing Automation | 2023 | n/a |
In 2023 Grease Monkey implemented Steer from Mechanic Advisor as its CRM and Marketing Automation platform. The deployment covers the multi-location quick-lube franchise across the United States, consolidating customer contact data and campaign execution under Steer.
Grease Monkey uses Steer to run text campaigns, email campaigns and automated review request workflows, with the platform serving CRM functions and multi-location marketing orchestration. Configurations emphasize SMS and email campaign templates, scheduling and segmentation to support service appointment reminders and post-service review requests, aligning with typical Marketing Automation capabilities.
Operational scope spans Grease Monkey locations in the United States, with marketing and customer experience teams using Steer for centralized campaign orchestration and location-level targeting. Vendor testimonials report measurable revenue impact, with a vendor quote stating Steer helped make over $500K per month across 26 locations, and Grease Monkey leverages Steer to standardize outbound messaging and review solicitation at scale.
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Main Street Auto | Automotive | 700 | $150M | United States | Mechanic Advisor | Steer | Marketing Automation | 2025 | n/a |
In 2025 Main Street Auto implemented Steer for Marketing Automation on its website. Steer is deployed as the primary web-facing Marketing Automation application to instrument site interactions and manage campaign workflows for the dealer network.
The implementation emphasizes web-native functional modules common to Marketing Automation, including lead capture forms, onsite personalization, behavior-triggered campaign orchestration, segmentation rules, and automated lifecycle messaging. Configuration work centered on campaign templates, event tracking for site behaviors, and template-driven messaging to operationalize web leads into follow-up sequences.
Architecturally Steer is implemented client-side on Main Street Auto's public site to capture form submissions and behavioral events and to house campaign execution within the Steer platform. Operational scope covers marketing and customer service functions across the United States, using the website as the central channel for lead capture and campaign activation.
Governance places campaign authoring and tag management under the corporate marketing team, with formal change control for website campaign assets, content staging practices, and approval workflows before live activation. Monitoring and reporting are handled within Steer to provide visibility into campaign execution and to support iterative content and cadence adjustments.
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Precision Tune Auto Care | Automotive | 200 | $20M | United States | Mechanic Advisor | Steer | Marketing Automation | 2022 | n/a |
In 2022 Precision Tune Auto Care deployed Steer for customer communications and Marketing Automation across its franchise locations in the United States, centralizing appointment-driving messaging and customer outreach under a single application. The engagement targets CRM and marketing automation workflows to increase appointment bookings and post-service engagement across its service network.
The implementation emphasizes SMS campaigns, automated appointment reminders, and review generation as core functional modules, with Steer configured to run scheduled and trigger-based campaigns. Configuration work included campaign templates, audience segmentation logic, and automated message sequencing to support time-sensitive appointment-driving messages and follow up review requests.
Operational coverage spans Precision Tune Auto Care franchise locations in the United States and impacts marketing, front-line service advisors, and customer service workflows that manage bookings and post-service engagement. The Steer deployment is positioned as a CRM-adjacent Marketing Automation layer that orchestrates customer touchpoints and appointment reminders across franchise operations.
Governance landed on a franchisor-driven model with centralized campaign assets and local franchise-level execution and adaptation, enabling consistent brand messaging while allowing location-specific scheduling. Public-facing customer testimonials for Steer cite campaign outcomes such as 25 responses and 6 to 7 bookings within two hours, which aligns with the implemented focus on appointment-driving SMS and reminder automation.
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Automotive | 4500 | $500M | United States | Mechanic Advisor | Steer | Marketing Automation | 2024 | n/a |
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Buyer Intent: Companies Evaluating Steer
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| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD Steer Coverage
Steer is a Marketing Automation solution from Mechanic Advisor.
Companies worldwide use Steer, from small firms to large enterprises across 21+ industries.
Organizations such as Sun Auto Tire and Service, Grease Monkey, Main Street Auto, Precision Tune Auto Care and Family Auto Service are recorded users of
Steer for Marketing Automation.
Companies using Steer are most concentrated in Automotive, with adoption spanning over 21 industries.
Companies using Steer are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Steer across Americas, EMEA, and APAC.
Companies using Steer range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 50%, large organizations with 1,001-10,000 employees - 16.67%, and global enterprises with 10,000+ employees - 0%.
Customers of Steer include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Steer customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.