Belgrade, 11070,
Serbia
Intellya
Intellya, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Intellya collaboration with software players such as Saga NFG empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Intellya | Saga NFG | Saga NFG Selecta CRM | CRM | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|
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Raiffeisenbank Beograd | Banking and Financial Services | 47000 | $10.8B | Serbia | Saga NFG | Saga NFG Selecta CRM | CRM | 2019 | In 2019, Raiffeisenbank Beograd implemented Saga NFG Selecta CRM to centralize campaign activities across mass and premium retail segments in Serbia. Saga NFG Selecta CRM, categorized as CRM, was introduced to streamline campaign orchestration and automate customer journeys for the bank's consumer and private banking cohorts. The implementation emphasized campaign management and real time decisioning capabilities as described by the vendor, configuring the platform to sequence personalized journeys and execute multichannel campaigns. Configuration work concentrated on customer journey automation, segment driven rule sets, and orchestration across digital and offline channels to support both mass and premium segments. Operational coverage included marketing and customer experience functions within Raiffeisenbank Beograd in Serbia, enabling coordinated campaign planning, execution, and reporting across channels. The deployment was focused on improving multichannel campaign orchestration and enhancing customer experience in the bank's local market. Intellya is listed as the implementer and worked alongside vendor Saga NFG on the Selecta CRM implementation, with governance oriented around standardized campaign workflows and marketing ownership. Rollout activities centered on operationalizing campaign workflows and handing off orchestration ownership to marketing and CX teams, consistent with vendor descriptions of campaign management and real time decisioning functionality. |
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Buyer Intent: Companies Evaluating Intellya Services
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