Utrecht, 3526 LB,
Netherlands
Pionative
Pionative, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Pionative collaboration with software players such as Upcloud empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Pionative | Upcloud | UpCloud Managed Databases | Database Management | IaaS |
| Pionative | Upcloud | UpCloud Software Defined Networking | Servers, Storage and Networking | IaaS |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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TAGGRS | Communications | 25 | $3M | Netherlands | Upcloud | UpCloud Managed Databases | Database Management | 2024 |
In 2024 TAGGRS deployed UpCloud Managed Databases to host its server side tracking and marketing stack, prioritizing European data residency and moving operational responsibility for database maintenance to the cloud provider. The implementation centers on UpCloud Managed Databases within the Database Management category, making the managed database layer the foundation of TAGGRS data infrastructure and ensuring 100% of customer data is stored in Europe.
The deployment combined managed database instances with container orchestration for application workloads, with partner Pionative providing Kubernetes expertise to integrate upstream application clusters with the managed database service. Configuration focused on managed instance provisioning, automated maintenance and backup capabilities typical of the Database Management offering, and operational separation of application orchestration from persistent data services to reduce infrastructure overhead for the engineering team.
Governance and operational changes included offloading routine database maintenance to UpCloud while establishing developer runbooks and Kubernetes operational guidance with Pionative, shifting maintenance duties away from internal ops and into a managed services model. The rollout impacted engineering and product teams, and explicitly delivered around 30% more developer time for innovation while keeping all customer data within European residency controls.
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TAGGRS | Communications | 25 | $3M | Netherlands | Upcloud | UpCloud Software Defined Networking | Servers, Storage and Networking | 2025 |
In 2025, TAGGRS implemented UpCloud Software Defined Networking in the Servers, Storage and Networking category via Pionative to support its server-side tracking platform while ensuring EU data residency. The deployment used UpCloud managed Kubernetes as the compute plane and was designed to run demanding, large scale workloads across multiple clusters for rapid scaling and resilience.
Configuration centered on managed Kubernetes clusters provisioned on UpCloud, with network segmentation and private network constructs used to isolate tracking pipelines and control east west traffic between services. UpCloud Software Defined Networking provided the virtual networking layer, enabling private networks and VPC style isolation, while cluster-level orchestration handled container scheduling and scaling.
Onboarding and operational ownership were executed with Pionative as the implementation partner, using a cluster oriented rollout to preserve EU residency requirements and to enable private integrations with TAGGRS infrastructure. Operational scope encompassed engineering and platform functions responsible for deployment, observability, and runtime operations across sites in the European region.
The implementation delivered EU based infrastructure and rapid scaling across multiple Kubernetes clusters, and it established private networking patterns for secure integrations and data containment. UpCloud Software Defined Networking in the Servers, Storage and Networking category provided the networking foundation supporting TAGGRS server side tracking workloads and EU data residency controls.
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Buyer Intent: Companies Evaluating Pionative Services
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