Milan, 20137,
Italy
Rhei Italy
Rhei Italy, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Rhei Italy collaboration with software players such as Neosperience empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Rhei Italy | Neosperience | Neosperience NeosVoc | Customer Experience,Customer Analytics | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
|
|
Casa Bugatti Italy | Manufacturing | 31 | $8M | Italy | Neosperience | Neosperience NeosVoc | Customer Experience,Customer Analytics | 2022 |
In 2022, Casa Bugatti Italy implemented Neosperience NeosVoc in the Customer Experience,Customer Analytics category to centralize Voice of Customer intelligence. The program was executed with Rhei Italy and included a direct integration with HubSpot CRM. The initiative targeted marketing and sales workflows in Italy.
Neosperience NeosVoc was configured to run Voice of Customer models that enable psychographic profiling and to operate a lead generation pipeline that maps psychographic segments to contact records. Configuration work focused on model tuning, profile enrichment, and real time profiling that annotates HubSpot contact records. Profiled leads were routed into CRM workflows for campaign segmentation and activation.
The HubSpot CRM integration provided CRM driven campaign activation, allowing profile attributes generated by Neosperience NeosVoc to trigger targeted marketing sequences. Operational coverage remained within Casa Bugatti Italy's marketing and sales functions, with Rhei Italy steering the technical rollout and establishing data handoff and governance between Neosperience NeosVoc and HubSpot. The deployment produced a profiled customer base used for targeted, higher profitability campaigns and enabled real time profiling tied to CRM driven campaigns.
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Buyer Intent: Companies Evaluating Rhei Italy Services
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