Salesforce
Salesforce Tower, 415 Mission Street, 3rd Floor,
San Francisco, 94105, CA,
United States
San Francisco, 94105, CA,
United States
1 415-901-7000
Professional Services
Salesforce
List of Software Implementations where Salesforce is Reseller or System Integrator
Salesforce, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Salesforce collaboration with software players such as Salesforce empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
Salesforce is a Reseller or SI for the following software solutions:
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Salesforce | Salesforce | Salesforce Customer 360 | Data Management Platform | CRM |
| Salesforce | Salesforce | Salesforce Data Cloud | Customer Data Platform | CRM |
| Salesforce | Salesforce | Salesforce Marketing Cloud | Marketing Automation | CRM |
| Salesforce | Salesforce | Salesforce Marketing Cloud Personalization (ex Interaction Studio, Evergage) | Personalization and Product Recommendations | eCommerce |
| Salesforce | Salesforce | Salesforce Net Zero Cloud | Environmental, Social, and Governance (ESG) | EPM |
| Salesforce | Salesforce | Salesforce Sales Cloud | Sales Automation,CRM,Sales Engagement | CRM |
| Salesforce | Salesforce | Salesforce Field Service (ex ClickSoftware) | Field Service Management | ERP Services and Operations |
| Salesforce | Salesforce | Salesforce Experience Cloud | Customer Engagement,Customer Experience | CRM |
| Salesforce | Salesforce | Salesforce Service Cloud | Customer Support | CRM |
| Salesforce | Salesforce | Salesforce Dynamic Content | Content Management | Content Management |
List of Software Implementations where Salesforce is a Reseller or SI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Adidas Germany | Retail | 8312 | $23.2B | Germany | Salesforce | Salesforce Dynamic Content | Content Management | 2018 | In 2018, Adidas Germany implemented Salesforce Dynamic Content as part of its Content Management strategy to centralize AI-driven email personalization for marketing and newsletter workflows. The program began in 2018 and was developed in partnership with Salesforce, later moving to Einstein Content Selection in October 2020 to standardize content decisioning inside Salesforce Marketing Cloud. The implementation leveraged Salesforce Marketing Cloud capabilities, notably Einstein Content Selection, to power AI-driven content recommendation and dynamic content rendering at send time. Configuration emphasized template-driven newsletters, dynamic content blocks, and automated content selection rules to reduce manual production work and support personalized variants for markets. Operational scope was global, covering more than 20 countries and focused on marketing, email personalization, and newsletter channel orchestration. Execution combined a centralized content strategy with localized market rules and involved email production, campaign management, and regional marketing teams during phased rollouts across markets. Governance was structured through a commercial and implementation partnership with Salesforce, aligning central governance for content and model stewardship with local market workflows. Adidas reported approximately 40 percent reduction in email production costs and an 8 percent increase in dynamic newsletter channel contribution as explicit outcomes of the deployment. | |
 |
Thames Valley Police | Government | 7900 | $672M | United Kingdom | Salesforce | Salesforce Dynamic Content | Content Management | 2023 | In 2023, Thames Valley Police implemented Salesforce Dynamic Content within Salesforce Marketing Cloud to deliver personalised victim communications and support across Thames Valley Police and Hampshire & Isle of Wight Constabulary in the United Kingdom. The implementation targeted CRM driven communications and victim support workflows, configuring dynamic content and journey orchestration for contact centre escalation and victim liaison teams. The deployment centered on dynamic content configuration and triggered journeys, using Salesforce Dynamic Content to vary message content based on case attributes and engagement signals. Functional capabilities implemented include personalised messaging templates, automated triggered journey orchestration, and audience segmentation tied to case status and support workflows. The solution architecture integrated Salesforce Marketing Cloud with backend data orchestration using MuleSoft, enabling event driven data flows and synchronization between policing case records and Marketing Cloud audiences. Delivery was led by Salesforce Professional Services in a 15 week project, with the implementation going live in 2023 and operational handover to policing communications and contact centre functions. Rollout included governance for content and journey orchestration, establishing operational ownership across victim support, contact centre, and communications teams, and creating processes for message approval and triggered-response management. The implementation required aligning communications workflows to CRM case events and instituting controls for personalised outreach and consent handling. The initiative produced measurable operational outcomes reported by the customer, including a 10% reduction in contact centre calls, savings of 1.4 million pounds, and a 15% increase in victim satisfaction. The project is recorded as a Content Management implementation using Salesforce Dynamic Content within the policing CRM and communications stack. |
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IT Decision Makers and Key Stakeholders at Salesforce
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Buyer Intent: Companies Evaluating Salesforce Services
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Salesforce software implementations. Gain ongoing access to real-time prospects and uncover hidden opportunities.
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
|---|---|---|---|---|---|---|---|---|
| No data found | ||||||||
Salesforce System Integrator / VAR Profile
Salesforce is a system integrator and technology consulting firm headquartered in San Francisco, United States, with approximately 76453 employees and annual revenues of $37.9B.
Salesforce implements and supports enterprise applications across markets such as Content Management.
APPS RUN THE WORLD tracks 2 verified Salesforce software implementations across industries and regions, including: Adidas Germany where Salesforce implemented Salesforce Dynamic Content, and Thames Valley Police where Salesforce implemented Salesforce Dynamic Content.
Salesforce has a strategic VAR/SI partnership with Salesforce, backed by verified deployments.
Independent Software Vendors (ISVs) can boost their ecosystem by identifying existing Salesforce partnerships, building strong channel relationships, and forging strategic implementation alliances to expand customer reach and accelerate adoption.
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