Melbourne, 3008, VIC,
Australia
Telstra Purple
Telstra Purple, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Telstra Purple collaboration with software players such as Telstra empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
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| Telstra Purple | Telstra | Telstra Managed Services | Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP | Managed Services Provider (MSP) |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Ambulance Victoria | Healthcare | 6195 | $1.1B | Australia | Telstra | Telstra Managed Services | Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP | 2020 |
In 2020 Ambulance Victoria engaged Telstra Managed Services under the Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP category to provision a cloud native bed occupancy and critical care information platform. Telstra Purple built the REACH / CHRIS platform on Microsoft Azure to provide Ambulance Victoria and partner hospitals with real time visibility of capacity.
The REACH / CHRIS implementation included functional modules for bed occupancy tracking, critical care status reporting, real time capacity dashboards and notifications, and decision support for patient routing and resource allocation. Telstra Managed Services delivered infrastructure management, network orchestration and workplace communications components aligned to the Infrastructure & Network MSP and Workplace & Communications MSP responsibilities.
The deployment architecture leveraged Azure for rapid provisioning and elastic scaling to handle surge conditions during the COVID 19 period. Telstra Purple coordinated connectivity with partner hospitals and Ambulance Victoria operational units, while Security MSP functions covered platform security and incident response consistent with healthcare operations.
The solution was delivered rapidly during the COVID 19 surge, launched within days and scaled to support hospitals across the state and nation. By providing real time capacity visibility to Ambulance Victoria and partner hospitals, the implementation supported improved patient routing and resource allocation.
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Coca-Cola Europacific Partners Australia | Consumer Packaged Goods | 3600 | $2.9B | Australia | Telstra | Telstra Managed Services | Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP | 2021 |
In 2021, Coca-Cola Europacific Partners Australia implemented Telstra Managed Services under the Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP categories to centralize its contact centre operations. Telstra Purple deployed Telstra Contact Centre using Genesys Cloud as the core platform and configured the Telstra Managed Services engagement to provide infrastructure and operational management support.
The implementation focused on Telstra Contact Centre with functional workstreams that included IVR optimisation, omnichannel contact routing, integrated agent desktop workflows, and contact centre analytics. Telstra Managed Services provisioned cloud-hosted communications infrastructure, platform configuration, and managed platform monitoring to sustain uptime and performance.
Integrations were explicit and material to the design, Genesys Cloud was integrated with Salesforce and Microsoft Dynamics to create a unified contact centre platform for CCEP across Australia and New Zealand, enabling consolidated CRM context and interaction history at the agent desktop. The deployment covered CRM and contact centre operations across ANZ and linked CRM records to routing and interaction workflows.
Governance combined Telstra Purple managed services with CCEP process alignment to standardize contact centre workflows and operational ownership across regions. The contact centre transformation for CRM and contact centre operations in Australia and New Zealand delivered measurable outcomes, first-contact resolution improved by about 35 percent, certain call volumes were reduced by around 50 percent through IVR optimisation, and OPEX declined by approximately 40 percent.
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Mirvac | Construction and Real Estate | 1684 | $1.9B | Australia | Telstra | Telstra Managed Services | Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP | 2021 |
In 2021, Mirvac implemented Telstra Managed Services across its Australian estate, using a cloud-first program that combined network, security, and workplace communications. Telstra Managed Services covered Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP capabilities and was delivered by Telstra Purple as the systems integrator and managed services provider.
Telstra Purple designed and deployed an adaptive network architecture centered on SD-WAN, delivering SD-WAN to 59 Mirvac sites while provisioning perimeter security on Telstra Purple’s cloud platform. The implementation included workplace collaboration and calling capabilities alongside network and security modules, with Telstra Calling module usage inferred from the case study.
Operational coverage was explicitly Australia focused, spanning network operations, security operations, and workplace collaboration functions across the estate. The engagement was structured to transition network and security control planes onto Telstra Purple’s cloud-managed platform and to centralize ongoing operations under a managed services agreement.
Governance and rollout emphasized continuity, the deployment completed with zero operational disruption and the arrangement rolled into an ongoing managed services agreement for SD-WAN and associated communications modules. Telstra Managed Services, delivered by Telstra Purple, thus unified network, security, and workplace communications operational ownership for Mirvac.
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