San Francisco, 94104, CA,
United States
Thunder Consulting
Thunder Consulting, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Thunder Consulting collaboration with software players such as Salesforce empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
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| Thunder Consulting | Salesforce | Salesforce Agentforce (formerly Einstein Copilot) | Chatbots and Conversational AI | AI-Powered Application |
| Thunder Consulting | Salesforce | Salesforce Agentforce Service Agent | Chatbots and Conversational AI | AI-Powered Application |
| Thunder Consulting | Salesforce | Salesforce Data Cloud | Customer Data Platform | CRM |
| Thunder Consulting | Salesforce | Salesforce Service Cloud | Customer Support | CRM |
| Thunder Consulting | Salesforce | Salesforce Marketing Cloud | Marketing Automation | CRM |
| Thunder Consulting | Salesforce | Salesforce Agentforce Revenue Management (formerly Salesforce Revenue Cloud) | Revenue Cycle Management | ERP Services and Operations |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Ozinga Bros. | Manufacturing | 10 | $1M | United States | Salesforce | Salesforce Agentforce Revenue Management (formerly Salesforce Revenue Cloud) | Revenue Cycle Management | 2024 |
In 2024, Ozinga Bros. implemented Salesforce Agentforce Revenue Management (formerly Salesforce Revenue Cloud) together with Experience Cloud to launch TruWorx, a homeowner facing SaaS quoting platform built in Mokena, Illinois. The deployment explicitly targeted Revenue Cycle Management to accelerate quoting and commerce processes across Ozinga's US operations. The implementation configured Salesforce Agentforce Revenue Management as the primary quoting and commerce engine, enabling fast self service quotes, automated price calculation, and lead qualification capabilities. Functional modules deployed included quote configuration, commerce orchestration, and a customer portal delivered via Experience Cloud to support contractor lead capture and distribution. The solution integrated Salesforce Agentforce Revenue Management with Experience Cloud for a public portal experience, provisioned as a cloud hosted SaaS offering to enable homeowner access and contractor matching. Operational coverage focused on homeowner sales, field operations, and contractor networks within the United States, aligning sales, commercial operations, and field execution workflows. Thunder Consulting served as the implementation partner for the Mokena rollout, coordinating configuration, portal build out, and go live activities. Per the partner case study, the TruWorx implementation enabled three minute quotes, reduced onsite inefficiency, and increased onsite win rates from 5% to 50%.
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Turtle Bay Resort | Leisure and Hospitality | 450 | $80M | United States | Salesforce | Salesforce Service Cloud | Customer Support | 2019 |
In 2019, Turtle Bay Resort implemented Salesforce Service Cloud to strengthen Customer Support and to centralize guest engagement across its resort operations. The deployment uses Einstein 1 Service as the frontline Service Cloud AI capability, with Salesforce Service Cloud serving as the operational console for concierge and guest services teams.
The implementation architecture centers on Data Cloud as the unified guest data layer, consolidating preferences, booking history, and resort interactions to create a 360 degree customer view. Functional modules include Einstein 1 Service for AI assisted replies, Einstein 1 Marketing for targeted email campaigns, Marketing Cloud Personalization for on‑property and web content recommendations, and a custom propensity AI model built by Thunder Consulting to score excursions most likely to appeal to each guest. A custom guest console powered by Salesforce Service Cloud exposes these AI insights to guest services for pre arrival communications and on site conversation orchestration.
Integrations are explicitly focused on data flows into Data Cloud from booking and interaction sources, and on synchronization between Data Cloud, Salesforce Service Cloud, and Marketing Cloud Personalization to enable real time segmentation and personalized recommendations. Operational coverage spans marketing, guest services, and the concierge function at the Turtle Bay Resort property on Oahu, with workflows designed to surface adventure recommendations during pre arrival outreach and at point of reservation for excursions.
Governance and process changes include agent review of AI suggested replies, embedding Einstein Copilot into the service team flow of work to provide trusted, actionable responses, and marketing workflows that leverage propensity scores for targeted campaigns. Thunder Consulting led implementation and strategy, and delivered the custom propensity model to operationalize personalization within the Service Cloud guest console.
Explicit outcomes reported from the program include a 20 percent increase in booking conversions for adventure experiences, a 15 percent rise in repeat bookings for those experiences, a 40 percent increase in user engagement for personalized web content for known users, and a 50 percent improvement in concierge efficiency through AI generated replies, while the resort also generated additional revenue through more personalized guest experiences.
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Turtle Bay Resort | Leisure and Hospitality | 450 | $80M | United States | Salesforce | Salesforce Data Cloud | Customer Data Platform | 2019 |
In 2019, Turtle Bay Resort implemented Salesforce Data Cloud as a Customer Data Platform to consolidate guest preferences, booking history, and resort interactions into unified customer profiles. The deployment centralized data for the resort on Oahu, enabling real time segmentation and personalized engagement across marketing and guest services.
The implementation configured core capabilities of Salesforce Data Cloud to ingest and unify guest signals, and to drive audience segmentation and propensity scoring. Einstein 1 Marketing was used to orchestrate targeted email campaigns, Marketing Cloud Personalization delivered on‑site tailored content for known users, and a custom propensity AI model built by Thunder Consulting identifies excursions most likely to appeal to each guest. Service Cloud underpins a custom guest console that surfaces AI recommendations to staff, while Einstein 1 Service and Einstein Copilot provide suggested, editable replies to concierge queries to accelerate service workflows.
Integrations were implemented between Data Cloud and the resort’s marketing and service tooling, with unified profiles feeding Einstein 1 Marketing, Marketing Cloud Personalization, and Service Cloud workflows. Operational coverage spans marketing and guest services teams, enabling pre arrival communications, targeted excursion offers for distinct segments such as adventurous couples or curious families, and on site conversational selling through the guest console.
Governance and process changes focused on human in the loop review of AI generated replies, segmentation rules for excursion offers, and campaign workflows that use consolidated guest signals. With Thunder Consulting handling implementation and the custom propensity model, Turtle Bay Resort reported measurable outcomes that include a 20% increase in booking conversions for targeted campaigns, a 15% rise in repeat bookings for adventure experiences, a 40% increase in personalized web engagement for known users, and a 50% improvement in concierge response efficiency, while generating additional revenue through more personalized guest experiences.
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Leisure and Hospitality | 450 | $80M | United States | Salesforce | Salesforce Marketing Cloud | Marketing Automation | 2019 |
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Leisure and Hospitality | 450 | $80M | United States | Salesforce | Salesforce Agentforce (formerly Einstein Copilot) | Chatbots and Conversational AI | 2024 |
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Leisure and Hospitality | 450 | $80M | United States | Salesforce | Salesforce Agentforce Service Agent | Chatbots and Conversational AI | 2024 |
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Buyer Intent: Companies Evaluating Thunder Consulting Services
- Ford Motor Company, a United States based Automotive organization with 175000 Employees
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
|---|---|---|---|---|---|---|
| Ford Motor Company | Automotive | 175000 | $18.7B | United States | 2024-11-16 |