AB Kransystem Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by AB Kransystem and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 AB Kransystem employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AB Kransystem has purchased the following applications: Visma Mamut One for ERP Financial in 2007, CodeTwo Email Signatures for Collaboration in 2021, Team.Blue Leadinfo for Lead Generation in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AB Kransystem is running and its propensity to invest more and deepen its relationship with Visma , CodeTwo , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AB Kransystem revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AB Kransystem intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visma | Legacy | Visma Mamut One | ERP Financial | ERP Financial Management | n/a | 2007 | 2007 |
In 2007, AB Kransystem implemented Visma Mamut One as its core ERP Financial system. The deployment comprised Mamut Enterprise E5 with four user licenses and Mamut CRM&Sales with two licenses, configured to provide an integrated sales, customer follow-up, finance, logistics and e-commerce foundation across the company.
The implementation centralized modules for CRM and sales pipeline management, finance and invoicing, inventory and logistics control, offer and quote calculation, and aftersales service management. Visma Mamut One was configured to act as a single knowledge repository for customer records and service history, addressing prior gaps in customer information and enabling standardized offer preparation and professional customer handling.
Operational scope included office-based finance, sales, marketing and warehouse workflows and field service teams that operate three service vehicles providing nationwide coverage in Denmark and markets across Scandinavia, Iceland, Greenland and the Faroe Islands. The solution was rolled out to all PCs in the company to create a connected workplace and to give any office user consistent access to the same customer information and stock counts.
Governance of the rollout emphasized straightforward commercial terms and a simple service agreement, with initial adoption supported by an online system demonstration. Documented outcomes stated by AB Kransystem included better utilization of administrative resources, more time for effective sales, service and marketing, more secure and realistic calculation of offers and professional handling of customer service, with management projecting a multi-year adoption curve and an ambition to grow market share.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CodeTwo | Legacy | CodeTwo Email Signatures | Collaboration | Collaboration | n/a | 2021 | 2021 |
|
 |
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Team.Blue | Legacy | Team.Blue Leadinfo | Lead Generation | CRM | n/a | 2024 | 2024 |
In 2024, AB Kransystem deployed Team.Blue Leadinfo on its website, adopting the Lead Generation application to capture B2B visitor signals. Team.Blue Leadinfo is implemented as site-level visitor identification and company matching, providing real-time visitor profiles, enriched company data, and a centralized dashboard for prospecting and lead prioritization.
Deployment follows a lightweight SaaS model with a website tracking snippet and cloud-hosted dashboards, appropriate for a 50 employee manufacturing firm, and is operated by internal sales and marketing staff. Functional capabilities in use include visitor identification, company enrichment, behavior tagging, and lead list creation, configured to reflect AB Kransystem product and service pages, with governance centralized in commercial operations for outreach workflows and ongoing web activity monitoring.
|
|
|
|
|
Marketing Analytics | CRM |
|
2023 | 2023 |
|
|
|
|
|
Marketing Analytics, Lead Generation | CRM |
|
2022 | 2022 |
|
|
|
|
|
Tag Management | CRM |
|
2019 | 2019 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2024 | 2024 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||