Melbourne, 3121, VIC,
Australia
Accent Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Accent Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8600 Accent Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Accent Group has purchased the following applications: Pronto XI ERP for ERP Financial in 2020, Ceridian Dayforce HCM for Core HR in 2019, Apparel21 for Retail Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Accent Group is running and its propensity to invest more and deepen its relationship with Pronto Software , National Australia Bank , PayPal or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Accent Group revenues, which have grown to $1.05 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Accent Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pronto Software | Legacy | Pronto XI ERP | ERP Financial | ERP Financial Management | n/a | 2020 | 2020 |
In 2020, Accent Group implemented Pronto XI ERP as part of its ERP Financial estate to strengthen finance and supply chain accounting across its retail group. The Pronto XI ERP deployment was positioned within Accent Group's omni-channel program supporting a network of more than 460 stores across Australia and New Zealand and the companys fast-growing digital sales channels.
Pronto XI ERP was configured to provide core ERP Financial capabilities, including general ledger processing, accounts payable and receivable workflows, inventory financial control and consolidated financial reporting. Configuration emphasized inventory valuation alignment and order-to-cash financial flows to ensure transactional consistency between store-level activity and corporate finance ledgers.
The implementation was integrated into Accent Group's broader commerce and fulfillment architecture, connecting with the Magento eCommerce platform and coexisting with the groups other ERP instances, Apparel 21 and Erply. Pronto XI ERP was linked into the middleware and fulfillment stack that includes Temando, Fluent Commerce and Shippit to enable distributed order management, click and collect, ship from store and multioption fulfillment flows, and to interface with logistics partners such as Australia Post StarTrack and Direct Courier.
Operational governance for the rollout was led by supply chain and digital leadership, including Tim Greenstein and Mark Rizza with digital direction from Mark Teperson, and coordinated through Accent's digital hub in Melbourne and support hubs in Sydney and Manila. The program included formal training and the creation of new store-facing roles to support order fulfilment responsibilities alongside sales duties, and it was positioned to support Accent Group's documented growth trajectory, including a reported FY18 underlying net profit after tax of $47.1 million and substantial online sales growth.
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Expense Management | ERP Financial Management |
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2016 | 2016 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dayforce | ReadyTech HR3 | Ceridian Dayforce HCM | Core HR | HCM | n/a | 2019 | 2020 |
In 2019, Accent Group implemented Ceridian Dayforce HCM as its Core HR platform, replacing ReadyTech HR3. The rollout targeted the group’s retail estate and support centers across Australia and New Zealand, covering over 850 stores and approximately 8600 employees.
The deployment centered on Core HR capabilities and recruitment workflow consolidation, with Ceridian Dayforce HCM configured as the single HRIS for employee records, recruitment, onboarding and HR reporting. Accent Group designated super users and subject matter experts for Recruitment who led configuration activities, user acceptance testing and organization wide change management. Training programs and recruitment process configuration emphasized competency based interviewing and standardized hiring workflows for store managers and support office hiring teams.
Operational scope included centralizing end to end recruitment into an internal talent team and integrating Dayforce into hiring workflows for casual, store and support office roles across the multi brand retail estate. The implementation aligned HR operational processes across retail stores and corporate functions, enabling the internal team to manage high volume seasonal hiring and continuous store openings within the Dayforce environment.
Governance and process outcomes were captured by centralized recruitment ownership and system super users who operationalized the new HRIS. Consolidating recruitment coincided with the Dayforce implementation and drove a reported 90 percent reduction in agency spend within six months, while supporting large seasonal hires such as 900 plus casuals in 2020 and 2400 plus casuals in 2021 and delivering hiring for 650 plus support office roles across FY21 and FY22.
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Onboarding | HCM |
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2019 | 2020 |
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Onboarding | HCM |
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2021 | 2021 |
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Payroll | HCM |
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2018 | 2019 |
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Recruiting, Applicant Tracking System | HCM |
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2019 | 2020 |
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Time and Attendance | HCM |
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2019 | 2020 |
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Workforce Management | HCM |
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2019 | 2020 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apparel21 | Legacy | Apparel21 | Retail Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Accent Group implemented Apparel21 as its Enterprise resource planning platform. The deployment was active with the Digital Customer Experience team from October 2020 to July 2021, where team members acted as the first point of contact for customers across chat, phone and email for a portfolio of brands, tying customer interactions directly to ERP-backed order and inventory records.
Apparel21 was configured to provide core retail ERP capabilities including inventory visibility, order processing and merchandise data management. Configuration work emphasized SKU master synchronization, real-time stock status and customer order workflow support to align point-of-contact agents with product and order state held in Apparel21.
The implementation integrated Apparel21 with the retailer's digital stack, including Magento for e-commerce order flows, Zendesk for customer service lookup and ticketing, Cartwheel for promotional pricing workflows and Kount for fraud screening at checkout. These integrations supported operational handoffs between digital commerce and customer service, enabling agents to surface Apparel21 data inside external interfaces.
Governance was centered on operationalizing Apparel21 access within the Digital Customer Experience team, aligning role-based access to ERP data and embedding order lookup and status update workflows into Zendesk tickets. The deployment oriented Apparel21 around supporting customer service and digital commerce functions, instrumenting standard ERP controls and data models to support day-to-day retail operations.
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Retail Management | ERP Services and Operations |
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2025 | 2025 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2019 | 2019 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Call Center, Customer Support | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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