Baton Rouge, 70817, LA,
United States
Acura of Baton Rouge Technographics
Acura of Baton Rouge Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Acura of Baton Rouge and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Acura of Baton Rouge employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Acura of Baton Rouge has purchased the following applications: Gubagoo ChatSmart for Chatbots and Conversational AI in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Algolia Search for Application, Web and Enterprise Search in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Acura of Baton Rouge is running and its propensity to invest more and deepen its relationship with Gubagoo , Google , Algolia or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Acura of Baton Rouge revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Acura of Baton Rouge intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Acura of Baton Rouge Tech Stack and Enterprise Applications
Acura of Baton Rouge AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Gubagoo | Legacy | Gubagoo ChatSmart | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Acura of Baton Rouge implemented Gubagoo ChatSmart on its public website. Gubagoo ChatSmart in the Chatbots and Conversational AI category was provisioned to deliver customer facing chat capabilities for lead capture, real time shopper engagement, and appointment request handling to support dealership sales and service functions. The implementation targets the dealership website as the primary channel for inbound customer interactions and aligns the application with front office sales and service workflows.
The deployment consists of an embedded website chat widget and tenant level configuration managed by local dealership staff, with conversational routing configured to surface leads and escalate complex sessions to human agents. Functional modules inferred from the Chatbots and Conversational AI category include intent based messaging, scripted engagement flows, and lead capture forms, all tuned for automotive retail scenarios. Governance and day to day operations are handled at the dealership, with configuration ownership retained by marketing and sales personnel to manage response templates and escalation rules.
|
Acura of Baton Rouge Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Acura of Baton Rouge implemented Google Workspace (Formerly Google G-Suite) as part of its Collaboration tooling, with usage referenced on the company website. Google Workspace (Formerly Google G-Suite) is identified on the Acura of Baton Rouge site as the provider for corporate collaboration services.
The deployment for this 50-employee automotive dealer is consistent with a compact configuration focused on core Collaboration capabilities, including hosted Gmail for the corporate domain, Google Drive for shared document storage, Google Docs for collaborative editing, and Google Calendar for scheduling. Administration functions are managed through the Google Admin console, which provides user provisioning, domain management, and basic account security controls.
Operational coverage is concentrated on dealer business functions such as sales coordination, service desk communication, and administrative workflows, reflecting a single-site, dealer-level implementation pattern. Governance is likely exercised through centralized account administration and standard Google Workspace controls, supporting day to day collaboration and email operations for the dealership.
|
Acura of Baton Rouge Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Algolia | Legacy | Algolia Search | Application, Web and Enterprise Search | Content Management | n/a | 2016 | 2016 |
In 2016, Acura of Baton Rouge implemented Algolia Search on its public website. The deployment uses Algolia Search within the Application, Web and Enterprise Search category to provide instant search, autocomplete, and relevance-tuned results for site visitors. Acura of Baton Rouge Algolia Search Application is positioned to support customer-facing website search and online inventory discovery for the dealership.
The implementation follows a hosted search architecture with Algolia functioning as the managed search API and the website integrating client-side search widgets and indexing feeds to surface vehicle listings, service pages, and site content. Configuration and relevance tuning are managed through the Algolia Search dashboard by website administrators, using facets, query suggestions, and structured indexing to organize vehicle and content attributes. Operational scope is focused on the public website, impacting online merchandising and customer browsing workflows rather than internal back-office systems.
|
Acura of Baton Rouge eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2020 | 2020 |
|
Acura of Baton Rouge CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Experience | CRM |
|
2016 | 2016 |
|
|
|
|
|
Customer Experience | CRM |
|
2018 | 2018 |
|
|
|
|
|
Data Management Platform | CRM |
|
2019 | 2019 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2021 | 2021 |
|
Acura of Baton Rouge ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2011 | 2011 |
|
Acura of Baton Rouge IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Acura of Baton Rouge
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Acura of Baton Rouge Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||