Altria
6601 West Broad Street,
Richmond, 23230, VA,
United States
Richmond, 23230, VA,
United States
1 858-366-3243
Consumer Packaged Goods
Altria Technographics
Altria Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Altria and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6200 Altria employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Altria has purchased the following applications: SAP Ariba Invoice for AP Automation in 2015, Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) for Applicant Tracking System in 2011, Dassault Biovia for Laboratory Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Altria is running and its propensity to invest more and deepen its relationship with SAP , Infinite Computer Solutions , iCIMS or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Altria revenues, which have grown to $24.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Altria intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Altria Tech Stack and Enterprise Applications
Altria ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Ariba Invoice | AP Automation | ERP | n/a | 2015 | 2015 |
Altria implemented SAP Ariba Invoice in 2015 to centralize accounts payable processing and establish a consistent AP Automation capability across procurement and finance. SAP Ariba Invoice was deployed to standardize invoice capture and approval workflows while creating a single source for invoice intake and validation.
The deployment emphasized invoice capture, automated invoice-to-PO matching, exception handling, configurable approval routing, and operational reporting. SAP Ariba Invoice was configured to enforce invoice validation rules, route exceptions to procurement and AP queues, and provide invoice lifecycle visibility for accounts payable and category managers.
Operational coverage included procurement, contracting, accounts payable, and finance teams, with invoice capture data used alongside P-Card feeds to support spend analysis and supplier cost reviews. The system supported contracting and sourcing stakeholders by surfacing invoice and spend data to inform negotiation and supplier management activities.
Governance and process changes accompanied the rollout, including centralized contracting support, a standardized intake and request management approach for category managers, and increased use of purchase orders to improve documentation tracking. Reporting and analytics from SAP Ariba Invoice were used to identify process improvements and reduce non-compliant P-Card usage across the organization.
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ERP Financial | ERP |
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2016 | 2016 |
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ERP Financial | ERP |
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2017 | 2017 |
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ERP Financial | ERP |
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2016 | 2016 |
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Expense Management | ERP |
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2015 | 2015 |
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Altria HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infinite Computer Solutions | Legacy | Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) | Applicant Tracking System | HCM | n/a | 2011 | 2011 |
In 2011, Altria implemented Infinite BrassRing ( Formerly IBM Kenexa BrassRing ), an Applicant Tracking System, on its corporate careers website to centralize online candidate intake and recruiter workflows. The Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) deployment served as Altria’s primary Applicant Tracking System for managing external applications submitted via the careers site and for routing candidate records into corporate hiring queues.
The implementation configured core Applicant Tracking System capabilities including requisition management, online candidate capture and resume parsing, configurable hiring workflows, interview scheduling, and offer management. Configuration emphasized recruiter and hiring manager interfaces, workflow automation for candidate status transitions, and template-driven communications to standardize the hiring lifecycle.
Operational coverage focused on Altria’s talent acquisition and recruiting teams, with the application exposed to external applicants through the careers portal. Governance was implemented through role-based access controls, approval routing for requisitions and offers, and configurable compliance fields to align recruiting processes with corporate hiring policies.
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Applicant Tracking System | HCM |
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2016 | 2016 |
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Benefits Administration | HCM |
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2016 | 2016 |
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Compensation Management | HCM |
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2016 | 2016 |
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Contingent Labor Management | HCM |
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2021 | 2021 |
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Core HR | HCM |
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2017 | 2017 |
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Employee Experience | HCM |
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2015 | 2015 |
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Learning and Development | HCM |
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2019 | 2019 |
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Onboarding | HCM |
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2016 | 2016 |
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Payroll | HCM |
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2017 | 2017 |
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Performance and Goal Management | HCM |
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2017 | 2017 |
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Performance and Goal Management, Employee Recognition and Rewards Management | HCM |
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2015 | 2015 |
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Workforce Analytics | HCM |
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2018 | 2018 |
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Workforce Management | HCM |
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2012 | 2012 |
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Altria ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dassault Systemes | Legacy | Dassault Biovia | Laboratory Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Altria implemented Dassault Biovia for Laboratory Management. The deployment used the BIOVIA ONE Lab platform to deliver a regional LIMS and electronic laboratory notebook manufacturing solution, and was executed to replace LabWare LIMS.
Configuration work centered on LIMS and ELN modules, including sample lifecycle management, test data capture, workflow orchestration for laboratory procedures, and manufacturing sample management. The Dassault Biovia implementation included configuration of data models, templates, and workflow automation consistent with Laboratory Management functional patterns.
The solution was hosted on a private Azure cloud, establishing a cloud hosted architecture for BIOVIA ONE Lab and centralized laboratory data stores. Implementation was delivered by an Agile Product Team under a multi year contract through Apex Systems, with a LIMS Business Analyst embedded in the team in Houston Texas to align lab requirements with system configuration. Operational scope covered regional manufacturing laboratories and laboratory operations supporting production workflows.
Governance used agile release sprints, product backlog management, and role based configuration control to coordinate build and validation activities. The engagement window ran from October 2020 to May 2022, with iterative releases driven by analyst defined acceptance criteria and user stories for lab workflows.
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Altria Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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Altria Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Altria Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Contract Lifecycle Management | Content Management |
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2015 | 2015 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Altria SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Inventory Management | SCM |
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2016 | 2016 |
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Real-Time Transportation Visibility | SCM |
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2020 | 2020 |
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Supply Chain Management | SCM |
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2016 | 2016 |
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Supply Chain Management | SCM |
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2016 | 2016 |
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Transportation Management | SCM |
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2016 | 2016 |
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Warehouse Management | SCM |
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2015 | 2015 |
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Altria CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2015 | 2015 |
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Altria EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2019 | 2019 |
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Altria ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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Altria Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procure to Pay | Procurement |
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2015 | 2015 |
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Procurement | Procurement |
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2018 | 2019 |
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Procurement | Procurement |
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2015 | 2015 |
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Sourcing | Procurement |
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2015 | 2015 |
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Supplier Relationship Management | Procurement |
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2018 | 2019 |
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Supplier Relationship Management | Procurement |
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2015 | 2015 |
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Altria SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Configure Price Quote (CPQ) | SPM |
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2016 | 2016 |
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Altria PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Operating System (OS) | PaaS |
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2017 | 2017 |
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Altria IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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SD-WAN | IaaS |
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2017 | 2018 |
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Altria CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Altria
| First Name | Last Name | Title | Function | Department | Phone | |
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Vice President and CIO | VP | IT | |
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Director Digital Marketing Insights | Director | Marketing | |
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Advanced Analytics Lead - Consumer and Marketplace Insights | Manager | IT | |
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Finance Director - Corporate Audit | Director | Finance | |
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Chief Financial Officer | CXO | Finance | |
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VP and Treasurer | VP | Treasury | |
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Managing Director Enterprise Services | CXO | IT | |
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Travel Services Specialist | Non Manager | Operations | |
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Director, Finance Decision Support, G&A Functions | Director | Finance | |
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Controller/Manager, Finance Decision Support | Manager | Finance | |
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Principle Procurement Specialist, Forecasting & Analysis | Manager | Procurement | |
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Director, Chief Growth Office Procurement | Director | Procurement | |
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Director, Procurement | Director | Procurement | |
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Director, Indirect Procurement | Director | Procurement | |
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Senior Vice President, Finance and Procurement | VP | Procurement | |
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Vice Chairman Chief Financial Officer | CXO | Finance | |
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Chief Human Resources Officer | CXO | HR | |
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Vice President, HR & Compliance | VP | HR | |
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HR Shared Services Director | Director | HR | |
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Vice President and CIO | VP | IT | |
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Vice President, Human Resources | VP | HR | |
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Director Brand Management | Director | Marketing | |
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Managing Director Marketing & Insights | Director | Marketing | |
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Senior Director Of Marketing | Director | Marketing | |
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Managing Director, Digital & Marketing Services | Director | Marketing | |
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Associate Manager, Digital Marketing | Manager | Marketing | |
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Director, Marketing Services | Director | Marketing | |
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Managing Director, Consumer and Marketplace Insights - Corporate Strategy | Director | Finance | |
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Inventory Manager | Manager | Supply Chain | |
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Sr Manager, International Supply Chain | Manager | Supply Chain | |
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Director, Supply Chain | Director | Supply Chain | |
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Senior Director, Procurement Strategy & Enablement | Director | Procurement | |
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Senior Director Procurement | Director | Procurement | |
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Director, Purchasing Services | Director | Procurement | |
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CIO | CXO | IT | |
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Chief Enterprise Architect | CXO | IT | |
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Chief Innovation and Product Officer | CXO | IT | |
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Senior Manager Enterprise Technology | Manager | IT | |
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SAP Technology Architect and Lead | Manager | IT | |
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Senior Manager Technology (Cloud & Datacenter Architect) | Manager | IT | |
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Salesforce Administrator | Manager | Marketing | |
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Apps Being Evaluated by Altria Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Altria IT executives and key decision makers. This section highlights Altria's latest recorded technology evaluations, including Blue Yonder Luminate Planning for Supply Chain Management on 2026-04-01 and Parsec TrakSYS MES Platform for Manufacturing Execution System on 2025-10-22. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Altria digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| 2026-04-01 | Altria | Evaluated | Blue Yonder | Blue Yonder Luminate Planning | Supply Chain Management | SCM |
| 2025-10-22 | Altria | Evaluated | Parsec Automation | Parsec TrakSYS MES Platform | Manufacturing Execution System | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Altria Technographics
Altria is a Consumer Packaged Goods organization based in United States,
with around 6200 employees and annual revenues of $24.00 billion.
Altria operates a diverse technology stack with applications such as
SAP Ariba Invoice, Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) and Dassault Biovia,
covering areas like AP Automation, Applicant Tracking System and Laboratory Management.
Altria has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Infinite Computer Solutions and Dassault Systemes.
Altria recently adopted applications including
Beeline VMS in 2021, DocuSign eSignature in 2021 and Fastly in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Altria’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Altria’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Altria technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.