New York, 10001, NY,
United States
Appinventiv Technographics
Appinventiv Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Appinventiv and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 900 Appinventiv employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Appinventiv has purchased the following applications: Tawk.to for Chatbots and Conversational AI in 2022, Google Workspace (Formerly Google G-Suite) for Collaboration in 2017, 6sense Account Engagement Platform for Account Based Marketing in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Appinventiv is running and its propensity to invest more and deepen its relationship with Tawk.to , Google , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Appinventiv revenues, which have grown to $90.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Appinventiv intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Appinventiv Tech Stack and Enterprise Applications
Appinventiv AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tawk.to | Legacy | Tawk.to | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022 Appinventiv deployed Tawk.to on its public website, implementing the Tawk.to application as a customer-facing chat layer. The deployment is categorized under Chatbots and Conversational AI and serves as the primary web chat channel for real-time visitor engagement.
Tawk.to is implemented as an embedded web chat widget providing standard conversational capabilities associated with Chatbots and Conversational AI, including live messaging, agent inbox management, canned responses, offline messaging capture, and session history for follow-up. Configuration appears focused on widget placement, agent account provisioning, and conversational templates managed through the Tawk.to administrative console.
Operationally the Tawk.to implementation supports website-level customer engagement and pre-sales or support contact points, routing inbound chat sessions to internal agents and preserving transcripts for continuity. Governance is centered on chat moderation and agent access controls within the Tawk.to admin interface, aligned to web support and customer response workflows.
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Appinventiv Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Appinventiv implemented Google Workspace (Formerly Google G-Suite) from Google as its primary Collaboration platform. The deployment is observable on Appinventiv's public website and corresponds to the collaboration and communication needs of the 900 employee professional services firm.
The implementation centers on core Google Workspace modules including Gmail, Drive, Docs, Sheets, Slides, Calendar, Meet, and the Admin console, enabling real-time document collaboration, centralized cloud storage, and coordinated scheduling workflows. Configuration signals indicate domain-level administration, standard workspace provisioning, and account lifecycle processes consistent with corporate email routing and user management.
Operational coverage appears to be company-wide, supporting client-facing teams, engineering and delivery functions, and internal operations, reflecting typical Collaboration category usage across business functions. The presence of Google Workspace on the company website points to organizational use for email, calendar, and collaborative document assets managed under the Google tenancy.
Governance likely relies on the Google Workspace Admin console for centralized user and domain controls, policy enforcement around sharing and access, and administrative workflows for provisioning and deprovisioning accounts. Documentation visible on the site supports the interpretation that Google Workspace is the standardized collaboration layer for Appinventiv.
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Collaboration | Collaboration |
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2022 | 2022 |
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Appinventiv CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| 6sense | Legacy | 6sense Account Engagement Platform | Account Based Marketing | CRM | n/a | 2024 | 2024 |
In 2024 Appinventiv implemented the 6sense Account Engagement Platform on its public website to centralize account-level digital engagement signals. The deployment focuses on real time web instrumentation, capturing on-site behavior to identify high value accounts and surface intent data for demand generation and sales engagement teams.
The 6sense Account Engagement Platform configuration leverages category aligned capabilities such as account identification, intent analytics, engagement scoring, on-site personalization, and campaign orchestration. Implementation work emphasized tag and pixel placement, event mapping, and configuration of account scoring and segmentation to align digital behavior with Account Based Marketing objectives.
Operational coverage is centered on the corporate website, with the platform feeding account engagement signals into marketing and sales workflows to prioritize outreach and tailor messaging. Governance was structured to coordinate marketing and sales processes for account qualification, with playbook driven alerts and campaign orchestration configured to translate web engagement into actionable follow up.
Appinventiv, 6sense Account Engagement Platform, Account Based Marketing now functions as the primary on-site account engagement layer for marketing led demand generation and sales prioritization. The narrative describes an implementation that embeds account centric analytics and orchestration directly into website interactions to support cross functional ABM activities.
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2017 | 2017 |
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Appinventiv ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2022 | 2022 |
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Appinventiv PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2022 | 2022 |
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Appinventiv IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Appinventiv
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Appinventiv Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-02-21 | Appinventiv | Evaluated | SDK.finance | SDK.finance Ewallet | Payment Processing | ERP |
| 2024-06-19 | Appinventiv | Evaluated | Mendix Technology | Mendix | Apps Development | PaaS |