AI Buyer Insights:

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Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Baddockmartin Tech Stack and Enterprise Applications

Baddockmartin Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Yapsody Legacy Yapsody Event Management Collaboration n/a 2018 2018
In 2018, Baddockmartin implemented Yapsody as its Event Management solution. The deployment places Yapsody on the company website to publish events and handle online ticketing for the leisure and hospitality venue. Yapsody is configured to support core Event Management functions including event creation and publishing, tiered ticketing and pricing, attendee registration and check in, and standard reporting for event sessions. The implementation relies on Yapsody's hosted application for administrative control while exposing an embedded ticketing storefront on the public site, ensuring event pages and purchase flows are customer facing. Operational coverage centers on front of house, guest services, and marketing, with Yapsody used to manage event listings, sales channels, and attendee records for Baddockmartin in Australia. Integrations are limited to the website integration noted in the source, with administrative activity occurring in the vendor console and public interactions routed through the embedded Yapsody interface. Governance and workflow changes focused on consolidating ticket lifecycle procedures, assigning administrative roles for event setup and sales monitoring, and establishing check in and attendee management processes tied to Yapsody. The narrative links Baddockmartin, Yapsody, Event Management and the business functions of ticketing, operations, and marketing through a cloud‑hosted ticketing implementation on the company website.
Baddockmartin eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Automattic Legacy WooCommerce eCommerce eCommerce n/a 2022 2022
Baddockmartin CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Mailchimp Marketing Automation CRM n/a 2018 2018
Baddockmartin IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at Baddockmartin

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Baddockmartin Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Baddockmartin IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Baddockmartin digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Baddockmartin Technographics
Baddockmartin is a Leisure and Hospitality organization based in Australia, with around 20 employees and annual revenues of $2.0 million.
Baddockmartin operates a diverse technology stack with applications such as Yapsody, WooCommerce and Intuit Mailchimp, covering areas like Event Management, eCommerce and Marketing Automation.
Baddockmartin has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Yapsody, Automattic and Intuit.
Baddockmartin recently adopted applications including WooCommerce in 2022, Cloudflare CDN in 2022 and Yapsody in 2018, highlighting its ongoing modernization strategy.
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Our research team continuously updates Baddockmartin’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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