Concord, 01742-2504, MA,
United States
Barrett Sothebys International Realty Technographics
Barrett Sothebys International Realty Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Barrett Sothebys International Realty and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 51 Barrett Sothebys International Realty employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Barrett Sothebys International Realty has purchased the following applications: PayPal Braintree for Payment Processing in 2022, LiveChat for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Barrett Sothebys International Realty is running and its propensity to invest more and deepen its relationship with PayPal , LiveChat, Inc. , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Barrett Sothebys International Realty revenues, which have grown to $590.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Barrett Sothebys International Realty intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Barrett Sothebys International Realty Tech Stack and Enterprise Applications
Barrett Sothebys International Realty ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP | n/a | 2022 | 2022 |
In 2022, Barrett Sothebys International Realty implemented PayPal Braintree on its website. PayPal Braintree serves as the Payment Processing layer for online checkout and payment capture tied to property inquiries and transactional flows on the corporate site.
The deployment uses standard Payment Processing patterns, including client side JavaScript SDK integration for secure data capture and server side endpoints for transaction authorization and settlement. The PayPal Braintree configuration includes vaulted payment method support and orchestration of card and PayPal payment methods to support repeat customers and one time transactions.
Integration is focused on the public website checkout and lead capture forms, routing transaction data into the companys finance and web operations for reconciliation and transaction management. Operational coverage is centered on online sales activity and finance workflows in the United States, reflecting the companys web driven customer engagement.
Governance for the PayPal Braintree implementation includes defined controls for payment authorization, tokenization to reduce PCI scope, and role based responsibilities in finance for transaction review and refunds. The configuration and operational model aligns Barrett Sothebys International Realty, PayPal Braintree, Payment Processing and finance operations into a cohesive online payment workflow.
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Barrett Sothebys International Realty AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Barrett Sothebys International Realty deployed LiveChat on its public website to provide real time customer engagement. Barrett Sothebys International Realty implemented LiveChat as a Chatbots and Conversational AI solution to support lead capture, property inquiries, and front line client communications through the corporate website.
The LiveChat implementation centered on a site embedded chat widget and agent console, with configuration of canned responses, proactive chat invitations, chat transcripts, and basic conversational routing consistent with Chatbots and Conversational AI workflows. Configuration emphasized role based agent groups to align responses to residential and commercial listing inquiries and to streamline handoff to brokerage sales agents.
Operational scope remained focused on digital customer engagement on the corporate website, affecting sales and client services functions. Governance included establishing chat response workflows, agent assignment rules, and transcript retention for follow up, enabling consistent handling of inbound inquiries through LiveChat.
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Barrett Sothebys International Realty Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Barrett Sothebys International Realty implemented Microsoft 365 as a Collaboration platform and integrated it with their public website. The deployment of Microsoft 365 established a cloud-first collaboration layer tied to web content workflows and employee productivity tools.
Microsoft 365 was provisioned as the company wide Collaboration suite, delivering core capabilities typical of the category such as cloud email, document libraries, SharePoint based content management, and file synchronization for agents and corporate staff. The implementation emphasized site driven content workflows, enabling marketing and listings materials to be authored, staged, and published from Microsoft 365 assets to the website.
The rollout used a centralized tenant and corporate administration model for user provisioning, permissioning, and governance, with controls focused on document permissions and content publishing workflows. Barrett Sothebys International Realty Microsoft 365 Collaboration supported business functions including marketing, listings management, and internal communications across the organization.
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Barrett Sothebys International Realty Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Enterprise Content Management | Content Management |
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2022 | 2022 |
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Barrett Sothebys International Realty CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2020 | 2020 |
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Call Tracking and Recording | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Barrett Sothebys International Realty ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2017 | 2017 |
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Barrett Sothebys International Realty PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Barrett Sothebys International Realty IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Barrett Sothebys International Realty CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Web Gateways (SWG) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Barrett Sothebys International Realty
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Barrett Sothebys International Realty Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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