Harbrinkhoek, 7615 PZ,
Netherlands
Basic Cosmetics Technographics
Basic Cosmetics Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Basic Cosmetics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6 Basic Cosmetics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Basic Cosmetics has purchased the following applications: Apple Pay for Payment Processing in 2022, Microsoft 365 for Collaboration in 2015, WooCommerce for eCommerce in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Basic Cosmetics is running and its propensity to invest more and deepen its relationship with Apple , Buckaroo , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Basic Cosmetics revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Basic Cosmetics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Basic Cosmetics Tech Stack and Enterprise Applications
Basic Cosmetics ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2022 | 2022 |
In 2022, Basic Cosmetics implemented Apple Pay as a Payment Processing option on its e-commerce website https://www.basiccosmetics.nl/. The Apple Pay implementation is exposed in browser and mobile checkout flows, using wallet-based authentication and one-touch payment affordances to streamline online card acceptance. This places Apple Pay within the site payment processing layer where it handles authorization and cardholder authentication for online sales.
Configuration work centered on adding Apple Pay merchant validation and checkout integration consistent with small retailer Payment Processing practices, aligning site checkout UI and merchant account settings with Apple Pay requirements. Operational coverage is the Netherlands online storefront and the company sales function, supporting direct e-commerce payments for a six person distribution business. Governance and rollout were operationally lightweight, focused on web configuration, ongoing merchant reconciliation, and maintaining the checkout payment stack rather than broad organizational process changes.
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Payment Processing | ERP |
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2022 | 2022 |
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Basic Cosmetics Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Basic Cosmetics implemented Microsoft 365 for Collaboration. The Netherlands based distributor with six employees provisioned a single cloud tenant to provide email and productivity services across the organization. Using Microsoft 365 on their website is indicated in public site metadata and the deployment serves core communication and document sharing needs.
The Microsoft 365 deployment centers on Exchange Online for mail, Microsoft Office apps for authoring, OneDrive and SharePoint for document storage and lightweight intranet capabilities, and Microsoft Teams for messaging and meetings. Configuration and administration reflect a small business single tenant model with centralized administration, internal user provisioning, and minimal customization. The platform supports sales, operations and back office functions for document collaboration, customer correspondence and internal coordination. Governance is tenant level role assignment and basic policy controls managed by internal staff.
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Basic Cosmetics eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, Basic Cosmetics implemented WooCommerce on its public website. The deployment uses Automattic's WooCommerce plugin to provide an eCommerce storefront embedded into the company site, delivering product pages, shopping cart and checkout flows. WooCommerce is configured as the primary eCommerce application supporting product catalog management, SKU-level listings, and customer account functionality.
Operationally the implementation serves Basic Cosmetics' online sales channel and is managed by the internal team of six employees, covering catalog updates, order capture, and fulfillment workflows. Functional modules activated include product catalog, shopping cart, checkout, order management, inventory controls, shipping and tax configuration, and administrative dashboards for order processing. Integration details beyond the Automattic WooCommerce installation are not documented, and governance is described as lightweight with site administrators responsible for content, pricing, and day to day order operations.
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Basic Cosmetics CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Basic Cosmetics
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Apps Being Evaluated by Basic Cosmetics Executives
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