Schenectady, 12305, NY,
United States
Beekman 1802 Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Beekman 1802 and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 220 Beekman 1802 employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Beekman 1802 has purchased the following applications: PayPal Venmo for Payment Processing in 2024, Tapcart for eCommerce in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Beekman 1802 is running and its propensity to invest more and deepen its relationship with PayPal , Tapcart , Shopify or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Beekman 1802 revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Beekman 1802 intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Venmo | Payment Processing | ERP Financial Management | n/a | 2024 | 2024 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tapcart | Legacy | Tapcart | eCommerce | eCommerce | n/a | 2023 | 2023 |
In 2023, Beekman 1802 launched Tapcart as a mobile commerce application to support its eCommerce and marketing functions. The Tapcart implementation was completed in a three week timeline, focused on provisioning a native app storefront to augment web channels and centralize mobile customer engagement.
The Tapcart deployment encompassed core mobile storefront configuration, push notification orchestration, in-app support channels, and loyalty feature enablement. Configuration emphasized personalized messaging and streamlined checkout flows consistent with eCommerce application patterns, with Tapcart used to surface promotional content and loyalty offers directly in the app.
Integrations were implemented with Klaviyo, Gorgias, and Yotpo to operationalize personalized push notifications, in-app customer support, and loyalty features respectively. These integrations connect Tapcart to marketing automation, customer service workflows, and loyalty data, enabling coordinated cross-functional execution across eCommerce, marketing, and customer support teams in the United States.
Governance and rollout centered on a short, phased activation, with the marketing team driving segmentation and Klaviyo mappings, customer service teams integrating Gorgias for in-app triage, and loyalty operations aligning Yotpo identification to app accounts. Operational changes included updated messaging workflows, support escalation paths through the app, and consolidated loyalty redemption within the Tapcart experience.
Reported outcomes from the implementation include a 37x ROI and 90.6% in-app retention, along with materially higher conversion rate and average order value versus web channels. These explicit results tie the Beekman 1802 Tapcart eCommerce deployment to measurable engagement and monetization improvements without asserting additional unreported impacts.
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eCommerce | eCommerce |
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2019 | 2019 |
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