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Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Branch Metrics Tech Stack and Enterprise Applications

Branch Metrics ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Tipalti Legacy Tipalti Invoice Management and Bill Processing System AP Automation ERP n/a 2019 2019
In 2019 Branch Metrics implemented Tipalti Invoice Management and Bill Processing System as a component of its AP Automation capabilities. The company uses Tipalti Invoice Management and Bill Processing System on their website to handle vendor invoice intake and bill submission workflows. The deployment emphasizes invoice intake, automated validation and exception handling, approval routing and bill processing orchestration, consistent with AP Automation functional patterns. Tipalti Invoice Management and Bill Processing System is presented through a web-facing interface for invoice submission and is configured to support centralized invoice lifecycle management, including invoice capture and structured approval flows. Operationally the implementation covers finance and accounts payable business functions, surfacing vendor-facing invoice submission on Branch Metrics website and routing invoices into internal AP workflows. Governance and process alignment were focused on standardizing invoice routing and approval sequences to integrate the web intake channel into the company's accounts payable operating model.
Branch Metrics HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Greenhouse Legacy Greenhouse ATS Applicant Tracking System HCM n/a 2019 2019
In 2019, Branch Metrics implemented Greenhouse ATS, an Applicant Tracking System, to centralize recruiting and candidate intake. The Greenhouse ATS instance is surfaced on Branch Metrics' public website for job postings and applicant capture, and it is used to manage job requisitions, candidate pipelines, interview scheduling, scorecards, and offer workflows consistent with Applicant Tracking System capabilities. The deployment emphasizes configuration of hiring workflows and recruiter and hiring manager roles, with Greenhouse ATS handling requisition approvals, interview kits, and candidate stage transitions. Operational coverage is focused on Branch Metrics talent acquisition and recruiting teams, with the application integrated into the company website for direct candidate application and career page management.
Branch Metrics AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Drift Legacy Drift AI Chatbot Chatbots and Conversational AI AI-Powered Application n/a 2020 2020
In 2020, Branch Metrics deployed Drift AI Chatbot on its website. Branch Metrics implemented Drift AI Chatbot as a Chatbots and Conversational AI solution to manage customer engagement and web lead capture, aligning the application to marketing and sales intake workflows. Deployment used a web-embedded conversational widget pattern, with Drift AI Chatbot configured for conversational playbooks, intent detection, and automated routing to human agents or internal queues. The implementation emphasized integration into lead routing and CRM intake processes, conversation analytics monitoring, and governance controls such as script versioning and staged message testing, with operational coverage focused on the customer-facing website and supporting marketing and customer success functions.
Branch Metrics Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Collaboration Collaboration 2014 2014
Branch Metrics Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contract Lifecycle Management Content Management 2019 2019
Web Content Management Content Management 2018 2018
Branch Metrics CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Account Based Marketing CRM 2020 2020
Account Based Marketing, Sales Engagement CRM 2017 2017
Customer Experience CRM 2017 2017
Customer Experience CRM 2020 2020
Marketing Analytics CRM 2014 2014
Marketing Analytics CRM 2020 2020
Marketing Automation CRM 2016 2016
Branch Metrics ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Incident Management ITSM 2018 2018
IT Service Management ITSM 2018 2018
Branch Metrics IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Cloud Storage IaaS 2014 2014
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2019 2019

IT Decision Makers and Key Stakeholders at Branch Metrics

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Branch Metrics Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Branch Metrics IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Branch Metrics digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Branch Metrics Technographics
Branch Metrics is a Professional Services organization based in United States, with around 600 employees and annual revenues of $130.0 million.
Branch Metrics operates a diverse technology stack with applications such as Tipalti Invoice Management and Bill Processing System, Greenhouse ATS and Drift AI Chatbot, covering areas like AP Automation, Applicant Tracking System and Chatbots and Conversational AI.
Branch Metrics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Tipalti, Greenhouse and Drift.
Branch Metrics recently adopted applications including Amazon EC2 in 2021, Cloudflare CDN in 2021 and Drift AI Chatbot in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Branch Metrics’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Branch Metrics’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Branch Metrics technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.